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ShiningPlagueShiningPlague/shiningplague-studio/skills/team-marketing/SKILL.md

team-marketing

Skill0 starsChanged 4 months agoMITView on GitHub

Use when working on store pages, community management, social media strategy, press kits, trailer planning, or player acquisition. Routes to the correct workflow pattern and executes step-by-step.

1 other project uses a version of this.

Adopted by

Most recently taken up by

The file

We split this skill into the rules it gives an agent

3 rules. About 0 are common, 1 is distinctive, and 2 are very specific to this project.

  • ≈0

    Common · estimate

    Many files like this have a rule of this kind.

  • ≈1

    Distinctive · estimate

    This author's own choices. Worth a look.

  • 2

    Very specific

    Tied to their project's names, files or tools. Probably skip.

  • Common
  • Distinctive
  • Very specific
  1. Very specific:

    Read production/workstreams/marketing.md — what's done, in-progress, next

    line 29
  2. Distinctive:

    Ask or infer: which ACTIVITY?

    line 30
  3. Very specific:

    Follow the matching execution chain from team-orchestrator.md

    line 31

≈ “Common” is an estimate: at least 1 in 5 of the 350,495 skill files we read have a rule of the same kind, not the same words. “Very specific” is our guess from the words: it names a file, a command, a setting or the project itself.

Keep what fits and drop the rest. Your version, ready for your agents.
Files
SKILL.md

Team Marketing

🌱 ShiningPlague-authored. No upstream version exists. Team-orchestrator skill for the marketing workstream.

Execution protocol: .claude/docs/templates/team-orchestrator.md Workstream state: production/workstreams/marketing.md Domain code: MK

If an artifact named here is absent: say so plainly in one line, skip that step, and continue. Never invent the file to satisfy a checklist, and never fail a close because an optional artifact was never created.

Step 0: Load State + Select Activity

  1. Read production/workstreams/marketing.md — what's done, in-progress, next
  2. Ask or infer: which ACTIVITY? (Design / Build / Content / Playtest / Review / Ship)
  3. Follow the matching execution chain from team-orchestrator.md

Agent Routing — WHO to dispatch at each step

Step in chainAgent to dispatchWhat they do
Design: strategycommunity-managerSocial media plan, community engagement strategy
Design: launch timelineproducerLaunch timeline coordination, milestone alignment
Build: store pagecommunity-managerStore page copy, screenshots, descriptions
Build: press kitcommunity-managerPress kit assembly, media assets
Content: commscommunity-managerDevlogs, social posts, patch notes
Review: pillars checkcreative-directorGate CD-PILLARS

Gates to Fire

GateWhenDirector
CD-PILLARSMarketing must represent the game's identity accuratelycreative-director

Project-Specific Context

Fill in for your project (examples):

  • Team shape + channels (e.g. solo indie — storefront page, social media, devlogs)
  • Market research notes, if the project keeps any (name the location here)
  • Launch strategy constraint (e.g. launch a testable slice and iterate on market signal)
  • Asset production approach (e.g. designer generates promotional art with AI tools)

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