google-ads-analysis
Skill0 starsChanged 36 days agoNo licenceView on GitHub
Google Ads campaign performance analysis using GAQL (Google Ads Query Language) or Google Ads report exports. Use when the user asks about campaign performance, ad spend, ROAS, CPA, CTR, CPC, conversions, keyword metrics, Quality Score, search terms, wasted spend, device breakdown, geographic performance, impression share, budget pacing, or period-over-period changes, or asks any other Google Ads reporting question ("how are my campaigns doing", "why did CPA go up", "where am I wasting spend"). Delivers structured tables with summary metrics, entity breakdowns, automatic anomaly flags with severity, and specific prioritized recommendations. It is read-only and never changes the account. Do NOT use when the user asks to review, audit or check the whole account for problems without naming a metric or breakdown, or wants an overall account score and a 30/60/90-day plan (use google-ads-audit); this skill answers performance questions about specific metrics, trends and breakdowns.
3 other projects use a version of this, 2 of them edited.
Adopted by
Most recently taken up by
- oivanfelipe/claude-skillsedited, first seen Nov 8, 2026
- tobyrosen/legal-ppc-skilltheir own version, first seen Sep 2, 2026
- itallstartedwithaidea/google-ads-skillsedited, first seen Mar 6, 2026
Other versions3 projects use a version of this.
Word for word · 0
None found.
Edited · 2
- itallstartedwithaidea/google-ads-skills★ 3888% same
- oivanfelipe/claude-skills★ 088% same
Wrote their own version · 1
- tobyrosen/legal-ppc-skill★ 3same name
How matches are found. Word for word: the exact same text. Edited: shares passages with this file (“99% same” means 99% of its five-word phrases also appear here; 10% or more counts). Their own version: similar meaning, or, weakest, the same name. We can’t tell which project had it first. Projects are counted among the 200 most-starred candidates, and mentions are links to the repository we found, up to 50 per site, so both counts are a floor.
In this repository40 other files it gives its agents.
- CLAUDE.mdCLAUDE.md
- blueprint-deckSkill
- case-studySkill
- clickup-progress-syncSkill
- client-context-updateSkill
- client-feedbackSkill
- client-reference-kitSkill
- competitor-analysisSkill
- content-briefSkill
- content-gap-analysisSkill
- content-quality-auditorSkill
- design-qa-dev-prepSkill
- dev-handoff-indexSkill
- google-ads-auditSkill
- growth-blueprintSkill
- homepage-design-briefSkill
- keyword-researchSkill
- kickoff-call-briefSkill
- kickoff-call-processingSkill
- new-build-kickoffSkill
- offsite-signal-analyzerSkill
- page-type-design-briefsSkill
- project-close-outSkill
- prospect-digital-auditSkill
- retainer-roadmapSkill
- seo-content-writerSkill
- seo-drift-monitorSkill
- serp-analysisSkill
- site-structure-optimizerSkill
- staging-site-qaSkill
- subagent-performance-reviewSkill
- technical-seo-checkerSkill
- week-1-client-emailSkill
- week-1-handoff-checkSkill
- week-2-client-emailSkill
- week-2-handoff-checkSkill
- week-5-client-emailSkill
- week-5-handoff-checkSkill
- week-6-go-live-emailSkill
- welcome-emailSkill
The file
We split this skill into the rules it gives an agent
9 rules. 2 are common, 4 are distinctive, and 3 are very specific to this project.
2
Common
Most of the 3 edited versions we read keep these.
4
Distinctive
This author's own choices. Worth a look.
3
Very specific
Tied to their project's names, files or tools. Probably skip.
No licence file, so all rights are reserved — read it at the source. We count its rules but don't quote them. Read them on GitHub.
“Common” is measured: kept by at least 6 in 10 of the 3 edited versions of this file we could read. “Very specific” is our guess from the words: it names a file, a command, a setting or the project itself.
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Using an agent? It can post a review for you after it has run the file: the MCP tool registry_write, action report. How to connect one.
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Now do this for your own.
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