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madebymustafamadebymustafa/design-taste/skills/editorial-minimal/SKILL.md

editorial-minimal

Skill1 starsChanged 3 months agoMITView on GitHub

Genre pack: Swiss-editorial design identity. Warm paper background, ink-black type, one vermillion accent, oversized serif display with monospaced labels, hairline grids, indexed sections, strict asymmetric composition. Use when the brief asks for a calm, editorial, print-inspired, or quietly premium feel. Stack on top of the design-taste core skill.

The file

We split this skill into the rules it gives an agent

3 rules. About 0 are common, 3 are distinctive, and 0 are very specific to this project.

  • ≈0

    Common · estimate

    Many files like this have a rule of this kind.

  • ≈3

    Distinctive · estimate

    This author's own choices. Worth a look.

  • 0

    Very specific

    Tied to their project's names, files or tools. Probably skip.

  • Common
  • Distinctive
  • Very specific
  1. Distinctive:

    No other colors. No gradients anywhere.

    line 24
  2. Distinctive:

    Indexed sections: every section opens with a number ("01 — Approach") + a hairline top rule.

    line 36
  3. Distinctive:

    No screenshots in browser chrome: If a product visual is needed, use a tonal panel with type, or a clean full-bleed image with a hairline …

    line 45

≈ “Common” is an estimate: at least 1 in 5 of the 350,495 skill files we read have a rule of the same kind, not the same words. “Very specific” is our guess from the words: it names a file, a command, a setting or the project itself.

Keep what fits and drop the rest. Your version, ready for your agents.
Files
SKILL.md

editorial-minimal

A single opinionated identity. When this pack is active, the entire page speaks one language: a printed broadsheet that happens to be a website.

1. PALETTE (Fixed)

  • Paper background: #F5F1EA (warm off-white). Dark variant: #EFEAE1.
  • Ink: #1A1A18 (near-black, warm). Secondary ink: #6B675E.
  • Accent: vermillion #E34A2B (or a deep red like #C73E1D). One per page.
  • Hairlines: rgba(26, 26, 24, 0.14).
  • No other colors. No gradients anywhere. No dark-mode sections.

2. TYPOGRAPHY (Fixed)

  • Display: a serif with character — Fraunces, Newsreader, or a strong system serif (Georgia, Charter). Sized clamp(2.8rem, 7vw, 6.5rem), tight leading (0.98–1.08), normal weight — let the size carry the voice.
  • Labels / metadata: monospaced (IBM Plex Mono, SF Mono, ui-monospace) or small caps, uppercase, letterspacing 0.10–0.15em, 11–13px.
  • Body: clean grotesk or the serif at 16–18px, 1.6–1.7 line-height, max-width 32–40em.
  • Optional editorial flourish: italic serif pull-quotes, oversized drop figures ("01" at display size).

3. COMPOSITION (Fixed)

  • Asymmetric split heroes: oversized type in a 7/12 column, a narrow index column (number + label) catching the remaining 5/12 on the right.
  • Indexed sections: every section opens with a number ("01 — Approach") + a hairline top rule. The page should read as a table of contents.
  • Hairline everywhere: 1px rules dividing columns, rows, and footer. Alignment must be exact — visible grid discipline.
  • Rows over cards: features as an editorial index (numbered rows with rules between) rather than three rounded boxes. Where cards exist: square corners, paper-on-paper tonal panels (#EFEAE1), 1px ink hairline — never rounded-2xl, never shadow-first.
  • Whitespace: hero padding ≥ 15vh, section gaps 96–160px.

4. CONTENT TREATMENT

  • No emoji icons. Numbers, typographic marks (→, —, *), or a single drawn glyph if any.
  • Metrics are editorial: present numbers as a mono typeset table with hairline rows — looks art-directed with zero assets.
  • No screenshots in browser chrome. If a product visual is needed, use a tonal panel with type, or a clean full-bleed image with a hairline frame.
  • CTAs: one solid vermillion square button + one text-only link in caps. Never two equal buttons.

5. MOTION (Almost None)

  • One entrance: content fades/translates up 8–12px on scroll, 400ms, long ease.
  • One micro-interaction: internal links underline on hover via background-size trick. No loops, no parallax orbs, no floating badges.

6. CHECKLIST (Fail the page if…)

  • Any color beyond paper/ink/vermillion appears.
  • Any rounded corner ≥ 6px on a major surface.
  • Headline smaller than ~2.8rem or wider than ~22em.
  • Body text column full-width.
  • A centered, symmetrical hero.
  • Emoji visible in the UI.

When in doubt: what would a Swiss broadsheet do?

Download now (ZIP)

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