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link7373link7373/agentic-pmo/.claude/skills/plan-launch/SKILL.md

plan-launch

Skill1 starsChanged 3 months agoMITView on GitHub

Plan a release/launch — choose a rollout strategy, build the cross-functional readiness checklist, set success and guardrail metrics with thresholds, and define Go/No-Go and rollback. Use before shipping a notable change. Dispatches the release-manager.

1 other project uses a version of this.

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The file

We split this skill into the rules it gives an agent

2 rules. About 0 are common, 1 is distinctive, and 1 is very specific to this project.

  • ≈0

    Common · estimate

    Many files like this have a rule of this kind.

  • ≈1

    Distinctive · estimate

    This author's own choices. Worth a look.

  • 1

    Very specific

    Tied to their project's names, files or tools. Probably skip.

  • Common
  • Distinctive
  • Very specific
  1. Distinctive:

    Before releasing/launching a notable feature or product.

    line 9
  2. Very specific:

    Start from templates/launch-plan.md.

    line 36

≈ “Common” is an estimate: at least 1 in 5 of the 350,495 skill files we read have a rule of the same kind, not the same words. “Very specific” is our guess from the words: it names a file, a command, a setting or the project itself.

Keep what fits and drop the rest. Your version, ready for your agents.
Files
SKILL.md

/plan-launch — Ship safely, drive adoption

When to use

Before releasing/launching a notable feature or product; planning a go-to-market motion.

Dispatches

release-manager (lead) + product-analyst (success/guardrail metrics). Consult comms-lead for announcements; project-manager/program-manager for cross-team coordination.

Inputs

knowledge/roadmap.md, relevant PRDs, knowledge/product-context.md, knowledge/cadence.md.

Steps

  1. Separate the release (deployment) from the launch (GTM motion); plan both. Confirm the phase gate is passed (go/kill/hold) before committing launch spend.
  2. Choose a rollout strategy that minimizes blast radius and still yields a real signal (phased/canary/flags).
  3. Agree the positioning & messaging platform once; match launch strategy to market type (create demand in a new category vs. capture it in an existing one).
  4. Build the cross-functional readiness checklist (product, eng, quality/security, support, marketing, sales/CS, legal); ensure demand generation and sales/channel enablement are ready before launch day; tier launch effort to impact.
  5. Define success and guardrail metrics with thresholds before launch; decide expand/hold/rollback rules.
  6. Name a Go/No-Go owner and a clear rollback trigger; plan the post-launch review (and, for sunsets, an end-of-life plan).

Methods

knowledge/methods/launch-and-gtm.md, knowledge/methods/metrics-and-experimentation.md, knowledge/methods/project-management.md.

Output

Start from templates/launch-plan.md. Save a launch/release plan + readiness checklist artifact (e.g., knowledge/launches/<YYYY-MM-DD>-<name>.md); log Go/No-Go and rollout decisions to knowledge/decision-log.md. Follow standards/document-standards.md.


Created by Colin Beck<br> LinkedIn: https://www.linkedin.com/in/beckcolin/<br> GitHub: https://github.com/link7373

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