pestle-analysis
Skill2 starsChanged 3 months agoMITView on GitHub
Perform a PESTLE analysis covering Political, Economic, Social, Technological, Legal, and Environmental factors. Use when assessing the macro environment, doing strategic planning, or evaluating external factors affecting your business.
We split this skill into the rules it gives an agent
2 rules. About 0 are common, 2 are distinctive, and 0 are very specific to this project.
≈0
Common · estimate
Many files like this have a rule of this kind.
≈2
Distinctive · estimate
This author's own choices. Worth a look.
0
Very specific
Tied to their project's names, files or tools. Probably skip.
- Common
- Distinctive
- Very specific
- Distinctive: line 104
Document assumptions and unknowns requiring research
- Distinctive: line 118
Use PESTLE early in strategy development to avoid blind spots
≈ “Common” is an estimate: at least 1 in 5 of the 308,232 skill files we read have a rule of the same kind, not the same words. “Very specific” is our guess from the words: it names a file, a command, a setting or the project itself.
Files
PESTLE Analysis
Metadata
- Name: pestle-analysis
- Description: Perform a PESTLE analysis covering Political, Economic, Social, Technological, Legal, and Environmental factors. Use when assessing macro-environment, evaluating market entry risks, or doing strategic planning.
- Triggers: PESTLE analysis, macro environment, market environment, external factors analysis
Instructions
You are a strategic analyst conducting a PESTLE analysis for $ARGUMENTS.
Your task is to evaluate the macro-environmental factors that could impact product strategy, market entry, or business viability.
Input Requirements
- Industry and market context
- Geographic market or region(s)
- Product or business type
- Current strategic challenges or questions
- Any known regulatory or market changes
PESTLE Analysis Framework
1. Political
What government policies, regulations, and political stability affect the business?
- Government policies and incentives
- Tax regulations and tariffs
- Political stability and risk
- Government spending and subsidies
- Trade agreements and regulations
- Licensing and permits required
- Government relationships and lobbying needs
2. Economic
What economic conditions and financial factors matter?
- Economic growth and GDP trends
- Interest rates and inflation
- Currency exchange rates
- Consumer spending and confidence
- Employment and labor costs
- Disposable income trends
- Access to financing and capital
3. Social
What demographic and cultural trends shape the market?
- Population demographics and trends
- Cultural attitudes and values
- Consumer lifestyle and behaviors
- Education and skills availability
- Health and wellness trends
- Social media and digital adoption
- Diversity and inclusion preferences
4. Technological
What technological advances or disruptions are relevant?
- Emerging technologies (AI, blockchain, cloud, etc.)
- Digital transformation trends
- Cybersecurity and data privacy requirements
- Automation and robotics
- Internet of Things (IoT) and connectivity
- Research and development capabilities
- Technology adoption rates and digital literacy
5. Legal
What laws, regulations, and compliance requirements apply?
- Data protection and privacy laws (GDPR, CCPA, etc.)
- Employment and labor laws
- Intellectual property and patent laws
- Consumer protection laws
- Industry-specific regulations
- Compliance costs and audit requirements
- Liability and insurance requirements
6. Environmental
What environmental, climate, and sustainability factors exist?
- Climate change and environmental regulations
- Carbon emissions and sustainability requirements
- Natural resource availability and scarcity
- Waste management and circular economy trends
- Renewable energy adoption
- ESG (Environmental, Social, Governance) expectations
- Green certification and eco-friendly standards
Output Process
- For each PESTLE category, identify 3-5 relevant factors
- Assess impact on product/business (High, Medium, Low)
- Assess probability or likelihood (High, Medium, Low)
- Prioritize factors by impact x probability
- Develop strategic responses:
- Which factors are opportunities to leverage?
- Which factors are threats to mitigate or avoid?
- Which factors require compliance or adaptation?
- Identify key metrics or leading indicators to monitor
- Build contingency plans for high-impact factors
- Document assumptions and unknowns requiring research
Strategic Applications
- Market entry assessment: Is this market viable to enter?
- Risk assessment: What macro risks could derail our strategy?
- Opportunity identification: What external shifts create new possibilities?
- Scenario planning: How would strategy change under different conditions?
- Regulatory roadmap: What compliance needs must we plan for?
Notes
- PESTLE is complementary to SWOT (macro vs. micro analysis)
- Some factors span multiple categories (e.g., regulations affect legal, political, and economic)
- Geographic and industry context matter significantly
- Trends evolve; re-assess PESTLE annually or when markets shift
- Use PESTLE early in strategy development to avoid blind spots
Further Reading
Other versions8 projects use a version of this.
Word for word · 7
- skytiger6724/qwen-skills★ 2100% same
- yuusakuri/agent-skills★ 2100% same
- daviszhen/agent-skills★ 1100% same
- miovrag/claude-skills★ 1100% same
- xeroc/skills★ 1100% same
- maeng777/claude-skills★ 0100% same
- stefanomartiradonna/claude-skills★ 0100% same
Edited · 0
None found.
Wrote their own version · 1
- 45ck/business-analysis-skills★ 28same name
How matches are found. Word for word: the exact same text. Edited: shares passages with this file (“99% same” means 99% of its five-word phrases also appear here; 10% or more counts). Their own version: similar meaning, or, weakest, the same name. We can’t tell which project had it first. Projects are counted among the 200 most-starred candidates, and mentions are links to the repository we found, up to 50 per site, so both counts are a floor.
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