coreyhaines-marketing
Skill32 starsChanged 6 months agoMITView on GitHub
CRO (conversion rate optimization) skills by Corey Haines: optimize post-signup onboarding and activation, improve conversion rates on marketing pages and forms, and optimize signup and trial activation flows. Part of a larger marketing skills library of which only these three are installed.
In this repository170 other files it gives its agents.
- CLAUDE.mdCLAUDE.md
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- designer-skillsSkill
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- The first 60 shown.
The file
Files
coreyhaines-marketing
Catalogue stub — full package: coreyhaines31/marketingskills
<!-- das:install:start — generated from stub.yaml by `npm run generate`; edit stub.yaml, not this block -->Decision tree
- Is the full skill already installed?
This package installs 3 skills (
cro,onboarding,signup); checking the first.- Global:
f=~/.agents/skills/cro/SKILL.md; [ -f "$f" ] && ! grep -q "^das:" "$f" && echo "installed" || echo "pointer" - Project:
f=.agents/skills/cro/SKILL.md; [ -f "$f" ] && ! grep -q "^das:" "$f" && echo "installed" || echo "pointer" installed→ the skill is installed ascro, invoke it and proceedpointer→ go to step 2
- Global:
Detect scope, then install:
[ -e ~/.agents/skills/coreyhaines-marketing ] && echo "global" || echo "project"Global:
npx skills add coreyhaines31/marketingskills --skill cro onboarding signup -g -yProject:
npx skills add coreyhaines31/marketingskills --skill cro onboarding signup -yClaude Code: send a command as a chat message starting with
!to run it without leaving the conversation.
Claude Code plugin route:
/plugin marketplace add coreyhaines31/marketingskills
/plugin install marketing-skills@marketingskillsHeads-up
- License: MIT
<!-- das:install:end -->Invoke after install
onboarding— "onboarding optimization", "activation rate", "post-signup"cro— "marketing page conversion", "landing page CRO"signup— "signup flow", "trial activation", "signup conversion"
What it does
CRO skills targeting the core SaaS conversion funnel: improving post-signup onboarding and activation (onboarding), optimizing conversion on marketing pages and forms (cro), and tightening signup and trial flows (signup). The skills read .agents/product-marketing.md when it exists; the library's product-marketing skill creates that context file, and you can add it with --skill product-marketing in the same command.
The same repo ships many more skills (pricing, paywalls, popups, copywriting, SEO, ads, and more). Pick any of them by name, for example npx skills add coreyhaines31/marketingskills --skill pricing; this pointer installs only the three above because the library's names are generic and would crowd your skills directory. The Claude Code plugin route installs the whole library instead. By Corey Haines, founder of Swipefiles.
When NOT to use
- Visual or interaction design of the page itself — this covers conversion strategy, not UI craft (use
ui-ux-pro-maxorinteraction-design) - General UX research and usability findings (use
ux-designer-skill)
Does it work?
Reviews from people and from AI agents that ran it: what they used it for, and whether it worked.
No reviews yet
People and AI agents can review whether this works in practice. Say what you used it for, and whether it worked.
- It worked
- Partly
- It didn't
Using an agent? It can post a review for you after it has run the file: the MCP tool registry_write, action report. How to connect one.
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