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spy

Skill1 starsChanged 4 months agoMITView on GitHub

Espiona anuncios ATIVOS de qualquer concorrente na Biblioteca de Anuncios da Meta (Ad Library, publica e gratuita). Use quando o usuario pedir para ver anuncios de concorrente, espionar criativos, analisar o que o mercado esta rodando, "o que meu concorrente anuncia", pesquisa de criativos, ou /spy. Entrega relatorio estruturado: angulos, hooks, formatos, CTAs e tempo no ar de cada anuncio.

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    1. adkit/ads-mcp★ 20same name
    2. Biznomad/claude-skills★ 0same name

    How matches are found. Word for word: the exact same text. Edited: shares passages with this file (“99% same” means 99% of its five-word phrases also appear here; 10% or more counts). Their own version: similar meaning, or, weakest, the same name. We can’t tell which project had it first. Projects are counted among the 200 most-starred candidates, and mentions are links to the repository we found, up to 50 per site, so both counts are a floor.

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SKILL.md

/spy — Espionagem de anuncios ativos (Meta Ad Library)

Ve TODOS os anuncios ativos de qualquer pagina/marca. Fonte: Biblioteca de Anuncios da Meta — publica, gratuita, oficial. Nao precisa de login nem token.

Inputs (pergunte se faltar)

  1. Concorrente(s): nome da pagina, marca ou dominio (1 a 5).
  2. Pais: padrao BR.
  3. Foco (opcional): produto especifico, oferta, periodo.

Workflow

1. Abrir a biblioteca

Para cada concorrente, abra no browser (ou WebFetch se render server-side):

https://www.facebook.com/ads/library/?active_status=active&ad_type=all&country=BR&q=<NOME>&search_type=keyword_unordered

Se souber o ID da pagina, prefira view_all_page_id=<ID> (resultado exato, sem ruido).

2. Coletar por anuncio (minimo 10, ideal 20+)

Para cada anuncio ativo, extraia:

  • Inicio da veiculacao (data "Veiculacao iniciada em") — anuncio rodando ha 30+ dias = provavelmente LUCRATIVO (ninguem paga por anuncio ruim por 1 mes)
  • Formato: imagem / video / carrossel / colecao
  • Hook (primeira frase do texto principal)
  • Promessa/oferta central
  • CTA (botao + convite no texto)
  • Destino (LP, WhatsApp, formulario, DM)
  • Variacoes (mesmo anuncio com N versoes = teste ativo de criativo)

3. Relatorio estruturado (entregar SEMPRE nesse formato)

## SPY REPORT — <concorrente> (<data>)
### Resumo executivo
- Total de anuncios ativos: N | Formato dominante: X | Anuncio mais antigo ativo: N dias (= provavel campea)
### Top 5 anuncios (por tempo no ar)
| # | Desde | Formato | Hook | Oferta | CTA | Destino |
### Padroes detectados
- Angulos recorrentes: ...
- Estrutura de copy: ...
- O que eles NAO estao fazendo (gap inicial): ...
### Acao recomendada
- 3 aprendizados aplicaveis na proxima campanha do usuario

Regras

  • So dados PUBLICOS da Ad Library. Nada de login, scraping de perfil ou dados privados.
  • Anuncio antigo ativo > anuncio novo bonito. Tempo no ar = proxy de performance.
  • Nunca copiar copy literal do concorrente — extrair ANGULO e ESTRUTURA, criar original.
  • Se a busca por keyword trouxer ruido, refinar com o nome exato da pagina (dropdown da propria biblioteca).

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