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Synter-Media-AISynter-Media-AI/free-skills/skills/google-ads-operator/SKILL.md

google-ads-operator

Skill4 starsChanged 6 months agoMITView on GitHub

Operate Google Ads via Synter MCP — pull performance, run GAQL, audit structure, and stage Search/PMax/Display changes with human approve ≠ activate. Use when managing Google Ads, Quality Score, search terms, or Google campaign budgets through Synter.

The file

We split this skill into the rules it gives an agent

1 rule. About 0 are common, 1 is distinctive, and 0 are very specific to this project.

  • ≈0

    Common · estimate

    Many files like this have a rule of this kind.

  • ≈1

    Distinctive · estimate

    This author's own choices. Worth a look.

  • 0

    Very specific

    Tied to their project's names, files or tools. Probably skip.

  • Common
  • Distinctive
  • Very specific
  1. Distinctive:

    Prefer read-only tools first.

    line 13

≈ “Common” is an estimate: at least 1 in 5 of the 350,495 skill files we read have a rule of the same kind, not the same words. “Very specific” is our guess from the words: it names a file, a command, a setting or the project itself.

Keep what fits and drop the rest. Your version, ready for your agents.
Files
SKILL.md

Google Ads Operator (Synter MCP)

Operate Google Ads through Synter MCP tools. Do not invent API credentials; use the connected Synter workspace.

Prerequisites

  1. Complete synter-mcp-setup (Synter MCP connected + OAuth’d accounts).
  2. Prefer read-only tools first; every write/publish is approve ≠ activate.
  3. Hosted path: syntermedia.ai — Solo / Scale / Crucible Managed (never a Free cloud tier).

Core MCP tools

JobTool
Performancepull_google_ads_performance
Custom queriesrun_gaql_query
Structure auditaudit_account_structure
Trial funnelsetup_google_ads_trial_funnel
Budget / pauseupdate_campaign_budget, pause_campaign, optimize_budget
List / observelist_campaigns, get_campaign_observation

Operator loop

  1. Read — pull_google_ads_performance for the last 7–30 days; note CPA/ROAS outliers.
  2. Diagnose — run_gaql_query for search terms, QS components, or zero-conversion spend.
  3. Structure — audit_account_structure before renames or large rebuilds.
  4. Propose — draft negatives, budget moves, or PMax asset changes; never auto-enable.
  5. Gate — run campaign-preflight + launch-gates before any activate.

Related skills

google-ads-quality-score, performance-max-optimizer, negative-keyword-miner, campaign-structure-auditor, kill-scale-rules

About this skill

Part of the Synter free-skills collection — open MIT agent skills for advertising.

Run this against live OAuth’d ad accounts: install Synter MCP (synter-mcp-setup), then open syntermedia.ai (Solo / Scale / Crucible Managed). Skills files are free to clone; hosted Synter is never a Free cloud tier.

Download now (ZIP)

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