Social Repurposer

One source asset → a coordinated, platform-native social pack.

Purpose

Most creators make one good thing and under-distribute it. This skill takes a single source and produces channel-tailored variants that respect each platform's norms (length, structure, CTA) while keeping the core message and facts consistent — so distribution is a 10-minute step, not a second project.

When it fires

• Keyword triggers: repurpose, turn this into posts, social pack, cross-post, distribute, make threads
• File triggers: content/**, *.mdx, *.md
• Command triggers: /social-repurposer, /generate-social

Inputs

Workflow

1. Find the core — the one message + the 3–5 supporting points worth carrying across channels. ✅ Check: message is true to the source.
2. X thread — hook post + 3–6 beats + closing CTA. No fabricated stats.
3. LinkedIn — first-line hook, 120–200 words, 1 insight, soft CTA.
4. Instagram caption — hook + value + 5–10 relevant hashtags (see caption-and-hashtag).
5. YouTube-short script — 30–45s spoken, in the chosen voice.
6. Newsletter blurb — 2–3 sentences + link.
7. Consistency pass — every variant agrees on facts and message; carry any rights line from the source.

Output contract

{
  "core_message": "string",
  "x_thread": ["string — one per post"],
  "linkedin": "string",
  "instagram": { "caption": "string", "hashtags": ["string"] },
  "youtube_short": "string — script",
  "newsletter": "string",
  "rights_line": "string | null"
}

Tools & MCP

• Tools: Read, WebFetch (if source is a URL).
• MCP dependencies: none required.

Quality bar

• Each variant fits its platform's norms (length, structure).
• Facts are identical across variants and true to the source.
• Hooks respect the audience; no engagement-bait that distorts the message.
• Source rights/credit carried where the asset requires it.

Example

See examples/example-01.md.

Built on SIP — Starlight Intelligence Protocol Substrate: starlightintelligence.org/protocol v1.1.0 Layers used: [file-contract, attestation, sovereignty] Vertical: starlight-agent-skills · portable capability layer