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JingHao-LeonJingHao-Leon/fde-case-lab/skills/content-pipeline/SKILL.md

content-pipeline

Skill0 starsChanged 2 months agoMITView on GitHub

内容文案量产流水线——字段化输入 + 参数化生成 + 多级校验器 + 回退机制,把"写作"变成"审核",保证违禁词零容忍与一次可用率。当用户要"批量产文案/脚本/模板内容"时使用。

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SKILL.md

Content Pipeline · 内容量产流水线

对应案例:NO.15(短视频脚本,直接 AI 写可用率 0%→流水线 100%)、 NO.12(鞋服电商素材)。 参考实现:cases/15-content-pipeline/(违禁词零出现、日交付 400 条)。

何时使用

  • 高峰期日产数百条文案,人工写作是产能瓶颈
  • 直接让 AI 写"AI 味"重、有违禁词风险、商户/品牌间差异照顾不到

流程

  1. Know-how 字段化:把优秀运营的判断拆成业务字段(客群/菜品/卖点/活动/ 语气/钩子),先结构化再谈生成——"写出一篇文案"和"稳定量产可用脚本" 是两回事。
  2. 参数化生成:钩子×细节×卖点×CTA 组合生成,语气随字段参数变化; 每条文案引用不同模板组合,避免同对象撞模板。
  3. 校验器链(对生成与人工稿同一口径,保证公平): 长度区间 → 违禁词(广告法绝对化用语,零容忍)→ 核心卖点覆盖 → 结构完整 → 同对象查重(n-gram 相似度)。
  4. 回退机制:未过校验 → 换模板重写一次 → 仍未过 → 人工队列; 人工只审抽检 + 回退件,角色从"写"退到"审"。
  5. 反馈调优:平台数据(留存/转化)与"味道不对"类主观反馈,定期回填为 校验规则与参数——把语感变成可执行标准。

验收

  • 流水线输出违禁词出现次数 = 0(红线)
  • 一次可用率 ≥ 95%,人工回退率 ≤ 5%
  • 同对象内容无高度重复;用同一校验器对比"直接 AI 写"基线的可用率提升

边界

  • 品牌调性、是否发布由人工终审
  • 校验词表与卖点口径需品牌方确认后固化为配置

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