Build and edit Elementor (Flexbox Container) pages on ANY self-hosted WordPress from the CLI — generate the page's _elementor_data JSON and inject it with WP-CLI instead of clicking through the visual editor. Host-agnostic core plus access adapters for generic SSH+WP-CLI, managed WordPress (Kinsta / WP Engine / Flywheel), and local dev (DDEV / LocalWP / wp-env). Covers calibration, global-kit binding, the popup/esc_url gotcha, Rank Math meta, and a safe staging-first workflow. Use for any WordPress + Elementor page-build task — build or edit a page, generate pages at scale, set up CLI access, or work with _elementor_data. Trigger words: Elementor, WordPress page build, _elementor_data, Elementor JSON, WP-CLI Elementor, generate Elementor pages.
Audit and optimize content for AI search citability. Use when improving chances of being cited by ChatGPT, Perplexity, Claude, or other AI models that retrieve and synthesize web content. Triggers on: "GEO", "AI search", "AI citability", "optimize for AI", "Perplexity", "ChatGPT citations", "generative engine optimization", "AI overview", "get cited by AI".
Strategy and execution for building SEO-optimized pages at scale. Template design, data sources, content patterns, and quality controls for creating dozens or hundreds of pages from structured data. Triggers on: "programmatic SEO", "scale content", "template pages", "location pages", "comparison pages", "best X for Y pages", "tool directory", "glossary at scale", "content at volume", "alternatives pages", "build 100 pages".
Full website SEO audit with parallel subagent delegation. Crawls up to 500 pages, detects business type, delegates to 6 specialists, generates health score. Use when user says "audit", "full SEO check", "analyze my site", or "website health check".
Generate SEO-optimized competitor comparison and alternatives pages. Covers "X vs Y" layouts, "alternatives to X" pages, feature matrices, schema markup, and conversion optimization. Use when user says "comparison page", "vs page", "alternatives page", "competitor comparison", or "X vs Y".
Content quality and E-E-A-T analysis with AI citation readiness assessment. Use when user says "content quality", "E-E-A-T", "content analysis", "readability check", "thin content", or "content audit".
Optimize content for AI Overviews (formerly SGE), ChatGPT web search, Perplexity, and other AI-powered search experiences. Generative Engine Optimization (GEO) analysis including brand mention signals, AI crawler accessibility, llms.txt compliance, passage-level citability scoring, and platform-specific optimization. Use when user says "AI Overviews", "SGE", "GEO", "AI search", "LLM optimization", "Perplexity", "AI citations", "ChatGPT search", or "AI visibility".
Hreflang and international SEO audit, validation, and generation. Detects common mistakes, validates language/region codes, and generates correct hreflang implementations. Use when user says "hreflang", "i18n SEO", "international SEO", "multi-language", "multi-region", or "language tags".
Image optimization analysis for SEO and performance. Checks alt text, file sizes, formats, responsive images, lazy loading, and CLS prevention. Use when user says "image optimization", "alt text", "image SEO", "image size", or "image audit".
Deep single-page SEO analysis covering on-page elements, content quality, technical meta tags, schema, images, and performance. Use when user says "analyze this page", "check page SEO", or provides a single URL for review.
Strategic SEO planning for new or existing websites. Industry-specific templates, competitive analysis, content strategy, and implementation roadmap. Use when user says "SEO plan", "SEO strategy", "content strategy", "site architecture", or "SEO roadmap".
Programmatic SEO planning and analysis for pages generated at scale from data sources. Covers template engines, URL patterns, internal linking automation, thin content safeguards, and index bloat prevention. Use when user says "programmatic SEO", "pages at scale", "dynamic pages", "template pages", "generated pages", or "data-driven SEO".
Detect, validate, and generate Schema.org structured data. JSON-LD format preferred. Use when user says "schema", "structured data", "rich results", "JSON-LD", or "markup".
Analyze existing XML sitemaps or generate new ones with industry templates. Validates format, URLs, and structure. Use when user says "sitemap", "generate sitemap", "sitemap issues", or "XML sitemap".
Comprehensive SEO analysis for any website or business type. Performs full site audits, single-page deep analysis, technical SEO checks (crawlability, indexability, Core Web Vitals with INP), schema markup detection/validation/generation, content quality assessment (E-E-A-T framework per Dec 2025 update extending to all competitive queries), image optimization, sitemap analysis, and Generative Engine Optimization (GEO) for AI Overviews, ChatGPT, and Perplexity citations. Analyzes AI crawler accessibility (GPTBot, ClaudeBot, PerplexityBot), llms.txt compliance, brand mention signals, and passage-level citability. Industry detection for SaaS, e-commerce, local business, publishers, agencies. Triggers on: "SEO", "audit", "schema", "Core Web Vitals", "sitemap", "E-E-A-T", "AI Overviews", "GEO", "technical SEO", "content quality", "page speed", "structured data".
Create comprehensive SEO strategy spreadsheets for local service businesses. Use when creating client SEO strategies, keyword roadmaps, content plans, competitor audits, GBP strategies, or backlink plans. Triggers on requests for SEO strategy documents, keyword databases, page roadmaps, blog calendars, competitor analysis, Google Business Profile strategies, link building plans, or authority asset planning. Creates professionally styled .xlsx files with 14 tabs covering all aspects of local SEO strategy.
Technical SEO audit across 8 categories: crawlability, indexability, security, URL structure, mobile, Core Web Vitals, structured data, and JavaScript rendering. Use when user says "technical SEO", "crawl issues", "robots.txt", "Core Web Vitals", "site speed", or "security headers".
Comprehensive website and SEO audit system for home service businesses. Use when asked to audit a website, analyze SEO performance, evaluate local search visibility, assess AI search optimization, or create audit reports for clients. Triggers include "audit this website", "SEO analysis", "website review", "local SEO audit", "what's wrong with this site", or any request to evaluate a home service business website for traffic, trust, conversion, or search performance issues.
Full multi-platform paid advertising audit with parallel subagent delegation. Analyzes Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, and Microsoft Ads accounts. Generates health score per platform and aggregate score. Use when user says "audit", "full ad check", "analyze my ads", "account health check", or "PPC audit".
Plain text files in a repository that tell a coding agent how the project works: commands to run, conventions to follow and things to avoid. CLAUDE.md, AGENTS.md, cursor rules and skills are the common kinds.
CLAUDE.md or AGENTS.md?
CLAUDE.md is read by Claude Code. AGENTS.md is an open format that Codex, Cursor and other agents read. Many projects keep one and point the other at it.
What is a skill?
A folder with a SKILL.md that describes one capability, such as filling PDFs or reviewing code. The agent loads it only when the task calls for it.
Can I search my own team's files too?
Your agents already can, over MCP, limited to the files you're allowed to read. Searching them from this page is coming.