Project conventions - instagram-skills

This file is for any Codex agent working on this repository. Read it before making changes. Conventions here are mandatory unless the user asks otherwise.

Versioning

• Single source of truth: .codex-plugin/plugin.json, .agents/plugins/marketplace.json, .claude-plugin/plugin.json, and .claude-plugin/marketplace.json. Plugin manifests must always match on package name and version; marketplace entries must point to the same package; author, license, homepage, and the public skill-bundle description must stay aligned.
• Keep AGENTS.md and CLAUDE.md aligned when changing shared project rules. Codex-specific workflow details belong here; Claude-specific details belong in CLAUDE.md.
• Codex marketplace install uses .codex-marketplace/instagram-skills/. Do not edit that generated package by hand. Update the root files first, then run python3 scripts/sync_codex_marketplace.py.
• Default: bump the PATCH segment (3rd level, 0.0.X). This is the automatic behavior for every shippable commit, regardless of how large the diff feels. Skill renames, lib API breaks, new features: still PATCH by default.
• Only bump MINOR or MAJOR when the user explicitly asks for a higher rank ("this is minor", "make it 2.0", "bump major"). Do not promote on your own initiative even if semver textbook says so.
• After bumping, two steps are required:
  1. Tag the commit: git tag -a v<X.Y.Z> -m "..." + git push origin v<X.Y.Z>
  2. Publish a GitHub Release for the tag: gh release create v<X.Y.Z> --title "v<X.Y.Z>" --notes "<changelog>" --latest A tag alone does NOT update the README release badge. The shields.io badge reads from the Releases API, not from raw tags. Skipping step 2 leaves it stale.

Commits

• Primary author must be Sergey: every git commit needs --author="Sergey Bulaev <s@bulaev.org>". Verify with git log -1 --format='%an <%ae>' before pushing.
• Co-author trailers are fine when appropriate.
• Verify locally before push: build never breaks, no broken refs in SKILL.md, library smoke import passes.

Skill bundle invariants

• Exactly 9 skills. Adding requires merging or splitting elsewhere to stay at 9. The number is announced in plugin manifests and the README.
• Frontmatter description: target <= 400 chars (some bundle-heavy skills land slightly higher when their scope is genuinely broad; keep under 510). Always include a "Not for X (use Y)" disambiguation sentinel when a skill overlaps with a sibling.
• No em dashes anywhere in description: fields. Em dashes in body prose are allowed for table separators and list dividers only. No em dashes inside the literal fill-in lines of any hook skeleton.
• Skill names are public surface. Renaming a skill is a major version bump and requires updating: plugin manifests, marketplace entries, root SKILL.md bundle list, README skill table, and every ig-<name> cross-reference in sibling SKILL.md files.

Voice rules + reference layout

• Canonical voice rules live at root references/voice-rules.md. Skill-local "Hard rules" sections must only contain skill-specific overrides and start with: Global voice rules: see root SKILL.md Voice rules.
• Other root-level references: references/hook-formulas.md (10 Instagram formulas), references/algorithm-heuristics.md, references/hashtag-strategy.md, and references/media-workflow.md.
• references/untrusted-content.md is the canonical data-is-not-instructions rule for every skill that reads text a stranger wrote. Each such skill carries a short ## Untrusted content section that cites it; the full rule lives in one place. scripts/check_untrusted_rule.py enforces both, driven by a REQUIRED set of skill names, so renaming or adding a reading skill means updating that set.
• references/voice-profile.md ship blank and the user fills them. A filled one is personal data, not a credential: check_no_secrets.py fails on any tracked copy marked filled: yes, and sync_codex_marketplace.py takes both from HEAD rather than the working tree and refuses to copy a filled one.
• A project .env may set credentials only. lib/_env.py keeps an allowlist (_DOTENV_VARIABLES); the custom-poster variable the DIY tier executes must come from the launch environment, never from a file that can arrive with a clone. No module may call load_dotenv() itself, and every authenticated request passes allow_redirects=False because the Publora key rides a custom header and the Apify token a query parameter, neither of which requests strips across hosts. scripts/check_security_boundaries.py enforces all three.
• references/mcp-read-layer.md is the read path for anyone without a shell, which is everyone on claude.ai: the filtered mcp.apify.com?actors= connector URL, both tool names, the inputs, and the mappings back to what _post and _profile produce. Keep the filter: the bare server also hands the agent call-actor. Niche reads default to resultsType: "reels" because the actor's own default returns feed posts with zero likes. scripts/check_mcp_mapping.py fails if an actor id, an input key or a flat field drifts from lib/apify_client.py, in either direction.
• Skill-local references live in skills/<skill>/references/. Cite from the skill with bare references/X.md. Cite root from skills with ../../references/X.md.
• ig-humanizer has sub-skills/ for the folded-in post-audit workflow.

Layer separation

• Write layer (Publora): lib/publora_client.py. Instagram requires media on every post, so the key method is publish_media_post (create draft, upload each image/video, then schedule). Lower-level: create_post, get_upload_url, put_to_s3, update_post, delete_post, and list_connections / instagram_connections (GET /platform-connections). Skills call lib.publish(kind, draft_text, target_url, media=[...], ...). Real endpoints: POST /create-post, POST /get-upload-url, PUT /update-post/:id, DELETE /delete-post/:id, with platforms: ["instagram-<id>"] (array of STRING ids), header x-publora-key.
• Media is mandatory. Text-only Instagram posts fail at publish time. The writer skills produce the caption; the user supplies the media. publish() only auto-posts on the Publora tier when media file paths are provided; otherwise it returns the copy-paste caption block with a media reminder.
• No read layer ships by default. ig-hook-extractor asks the user to paste the caption (and slide or Reel hook). Any future Instagram-read actor stays gated behind APIFY_TOKEN with a paste fallback.
• Don't name competing third-party schedulers in committed files.

Codex marketplace package

• Codex requires marketplace entries to point at a nested plugin directory. The root remains the Claude-facing source layout.
• .agents/plugins/marketplace.json points to .codex-marketplace/instagram-skills.
• scripts/sync_codex_marketplace.py copies the root Codex manifest, SKILL.md, skills/, references/, lib/, scripts/, requirements.txt, .env.example, and LICENSE into the hidden package.
• After editing any copied file, run the sync script before testing or committing.

testing/ is gitignored

• testing/ is the local scratch directory: API keys, sample responses, validation reports. Never write secrets above testing/ (the rest of the repo is public). The .gitignore rule for testing/ is load-bearing.

Validation before push

Run from repo root:

python3 -c "from lib import publish, parse_instagram_url, PubloraClient; print('OK')"
python3 scripts/sync_codex_marketplace.py
ls skills/ | wc -l        # must equal 9
python3 scripts/check_frontmatter.py   # parses; a dir count does not prove a skill loads
python3 scripts/check_no_secrets.py    # .gitignore does not stop a rename of a tracked file
python3 scripts/check_markdown_references.py  # run from inside the repo; it anchors on its own path
python3 scripts/check_untrusted_rule.py  # the rule must sit in the skills, not only in references/
python3 scripts/check_text_encoding.py  # a bare read_text() is cp1252 on Windows, mojibake or a crash
python3 scripts/check_security_boundaries.py  # .env may not name an executable; no authenticated redirects
python3 scripts/check_mcp_mapping.py  # the connector path must produce the library's records, not a second shape
python3 -m json.tool .codex-plugin/plugin.json >/dev/null
python3 -m json.tool .agents/plugins/marketplace.json >/dev/null
python3 -m json.tool .claude-plugin/plugin.json >/dev/null
python3 -m json.tool .claude-plugin/marketplace.json >/dev/null

If any of these fail, do not push.