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realjaymesrealjaymes/marketingagentskills/skills/saas-landing-pages/SKILL.md

saas-landing-pages

Skill68 starsChanged 25 days agoMITView on GitHub

Creates complete SaaS landing page drafts using 7 framework templates. Use when the user wants to create a "homepage," "product page," "pricing page," "comparison page," "integration page," "use case page," or "solution page.

1 other project uses a version of this.

Adopted by

Most recently taken up by

The file

We split this skill into the rules it gives an agent

6 rules. About 0 are common, 6 are distinctive, and 0 are very specific to this project.

  • ≈0

    Common · estimate

    Many files like this have a rule of this kind.

  • ≈6

    Distinctive · estimate

    This author's own choices. Worth a look.

  • 0

    Very specific

    Tied to their project's names, files or tools. Probably skip.

  • Common
  • Distinctive
  • Very specific
  1. Distinctive:

    Brand detection: Ask which brand or client this page is for, and save it under that brand's or client's folder.

    line 21
  2. Distinctive:

    Confirm page type: before writing

    line 44
  3. Distinctive:

    Ask clarifying questions: if info missing

    line 47
  4. Distinctive:

    Follow framework structure exactly

    line 97
  5. Distinctive:

    No generic filler text

    line 98
  6. Distinctive:

    Use [Product Name] placeholders if info missing

    line 99

≈ “Common” is an estimate: at least 1 in 5 of the 350,495 skill files we read have a rule of the same kind, not the same words. “Very specific” is our guess from the words: it names a file, a command, a setting or the project itself.

Keep what fits and drop the rest. Your version, ready for your agents.
Files
SKILL.md

SaaS Landing Pages Assistant

Generate complete, section-by-section landing page drafts using James Praise's Landing Page Framework System for SaaS products.

Output Protocol

This skill saves drafts to your notes or vault as markdown before any export.

  • Draft destination: [your-drafts-folder]/[Brand]/YYYY-MM-DD - [page-slug]/
  • Hub file: 00 - [Page Title].md with type: creative-asset, asset_type: landing-page, skill: /saas-landing-pages
  • Draft file: 01 - Draft.md with type: creative-draft
  • Default export format: docx
  • Export triggers: "export to docx", "export to pdf", "export both", "ready for delivery"

Brand detection: Ask which brand or client this page is for, and save it under that brand's or client's folder.

Document integrity. Write every draft this skill saves as a current-state document. When feedback or new facts arrive, rewrite the affected section in place and fix anything elsewhere in the file (and in related files) that the change contradicts. Never append dated addenda, update blocks, or change narration to a draft. Record each revision as one short line in the hub, and before finishing, reread every file you touched and remove stale claims, duplicate sections, and change narration.

No .docx or .pdf is produced on first pass. Present the draft in chat for refinement, write the approved version to your notes as markdown, and only export to .docx/.pdf when explicitly triggered.

When to Use

  • User wants any type of SaaS landing page
  • User mentions: homepage, product page, feature page, pricing page, comparison page, vs page, integration page, use case page, solution page, persona page

Page Types

  1. Homepage / Main Landing Page: Primary brand and product page
  2. Product / Feature Page: Single feature or product deep-dive
  3. Solution / Persona Page: Industry, team, or persona-specific
  4. Use Case Page: Specific workflow or job-to-be-done
  5. Comparison Page: Competitor differentiation (vs pages)
  6. Integration Page: Partner/tool integration showcase
  7. Pricing Page: Plans, tiers, and conversion

Instructions

  1. Confirm page type before writing
  2. Collect inputs based on page type
  3. Generate complete draft following framework structure
  4. Ask clarifying questions if info missing

General Inputs (All Pages)

  • Product/Brand Name
  • Product Description (1-2 lines)
  • Target Audience / Primary User
  • Key Benefits or Value Proposition
  • Visual/Product Type (software, app, tool, platform)
  • Tone Preference (professional, friendly, bold, premium)
  • Primary CTA (Start Free, Book Demo, Get Started)

Page-Specific Inputs

Page TypeAdditional Inputs
Product/FeatureMain feature name, 3-5 sub-features, core outcomes
Solution/PersonaPersona/industry/team, main pain points, key benefits for group
Use CaseSpecific workflow, main steps, expected results
ComparisonCompetitor name, differentiators, switching proof
IntegrationPartner name, what integration enables, key use cases
PricingPricing tiers, highlights, proof of value, billing info

Output Format

Generate as Markdown with:

  • Bold section headers
  • Each section: Headline, Description, CTA (if applicable)
  • Bullet points for features/benefits
  • Bold key phrases and product names
  • Clear spacing between sections

Section Structure

Each section must include:

  • Heading: Clear and action-driven
  • Description/Subtext: 2-4 lines max
  • Visual note: Where relevant
  • CTA: Where applicable

Style Guidelines

  • Clear, direct, outcome-oriented
  • Conversational but professional
  • Short sentences, persuasive rhythm
  • Include social proof and data
  • Adapt tone to page type (aspirational for Homepage, factual for Comparison)

Constraints

  • Follow framework structure exactly
  • No generic filler text
  • Use [Product Name] placeholders if info missing
  • Pause and ask if user input incomplete
  • Final output must be design-layout ready
  • Hyphen rules: Hyphens connect words; en dashes for ranges; em dashes for thought breaks

Reference

See references/page-frameworks.md for detailed templates per page type.

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