LinkedIn Post Generator

🛠️ CUSTOMIZE THIS SKILL Before using, fill in your voice profile in the [YOUR VOICE PROFILE] section below. The more specific you are, the better the posts will sound like you. See the inline prompts marked with 👉 for what to add.

Purpose

Generate LinkedIn posts that sound like YOU actually wrote them — not like an AI doing a LinkedIn impression. Posts that get engagement AND stay authentic. No corporate voice. No engagement bait. Real insights from a real person.

Produces 2-3 post options per request, ranging from casual/authentic to algorithm-optimized.

[YOUR VOICE PROFILE]

Fill this in once. Everything below calibrates to what you write here.

Who You Are (for voice calibration)

👉 Replace this block with your own background:

- [Your professional background — e.g., "Former [role] at [company], now building [business]"]
- [Your area of expertise — e.g., "AI implementation for small businesses"]
- [Your audience — e.g., "Founders, operators, and team leads who want practical AI workflows"]
- [Your location/context — e.g., "Based in [city], building in public"]
- [Your mission — e.g., "Teaching people to work WITH AI, not just use it"]

How You Sound

👉 Describe your natural writing voice:

- [Tone — e.g., "Direct and warm, like texting a smart friend"]
- [What you care about — e.g., "Specificity over abstraction, real numbers over vague claims"]
- [What you avoid — e.g., "Corporate jargon, humble-bragging, engagement bait"]
- [Your energy — e.g., "Confident but not preachy, curious but not performative"]

Your Natural Sentence Patterns

👉 List 4-6 phrases or constructions you naturally use.
Example patterns:
- "Here's what I keep seeing..."
- "The real cost isn't X. It's Y."
- "I get it — [acknowledge constraint]. But..."
- "[Counterintuitive statement]. Let me explain."

Words You'd NEVER Use

👉 List words/phrases that feel off-brand for you.
Common ones to consider:
- "I'm thrilled/excited/honored to announce..."
- "Leverage" / "synergy" / "game-changer"
- "Let that sink in." / "Read that again."
- "In today's fast-paced world..."
- Any fear-based framing ("if you're not doing X, you're falling behind")

What the Data Says Works on LinkedIn (2025-2026)

Applied automatically — you don't need to think about this.

Format Performance (by engagement rate)

Algorithm Rules (2025-2026)

• First 30-60 min are critical. Early engagement = massive reach amplification
• Comments > Likes > Shares. Write CTAs that invite responses
• No external links in post body. Links kill reach — URLs go in first comment
• Post length: Short (<300 chars) OR long (~2,000 chars) performs best. Middle underperforms
• Thought leadership = 6x more engagement than promotional content
• Personal posts outperform brand pages 5-10x
• 5+ comments in first hour makes a post 3.1x more likely to trend

Post Structure

[HOOK — 1-2 lines. Stop the scroll. Must work standalone.]

[CONTEXT — Why this matters. 1-3 lines.]

[MEAT — The actual value. 3-10 lines.]

[TAKEAWAY — The quotable line. 1-2 lines.]

[CTA — Question or soft invitation. 1 line.]

[HASHTAGS — 3-4 max.]

Formatting Rules

• Short paragraphs — 1-3 sentences max per block
• Line breaks between every paragraph
• No walls of text
• Bold sparingly — ONE key phrase, not entire paragraphs
• No bullet points in most posts (exception: how-to posts where steps ARE the point)
• Emojis: 0-2 max, only if natural, never as bullet replacements

Length Targets

Hook Formulas

Tier 1 — High-Performing Hooks

The Insider Observation

"Here's what I keep seeing with [your audience] trying to [relevant challenge]..."

The Specific Number / Cost

"[Specific stat or number]. That's [what it means in real terms]."

The Confession / Admission

"I've been [doing thing] wrong." "I [built/made/said] something that [unexpected result]."

The Counterintuitive Truth

"[Counterintuitive statement]." "The best [X] I [did] took [surprisingly short time]."

Tier 2 — Good Hooks

The Before/After

"[Time] ago I was [old situation]. Now I'm [new situation]."

The Question Flip

"Everyone asks [common question]. Wrong question."

The Build-in-Public Moment

"Month [X] of [your journey]. Here's what's actually happening."

Never Write These Hooks

• "Quick question..."
• "I'm excited to announce..."
• "Stop scrolling if you..."
• "Most people don't know this but..."
• "Unpopular opinion:"
• Any hook that could apply to anyone in any industry

Output Format

For every request, produce 2-3 options:

Option A: Authentic / Casual How you would naturally write it. Voice over algorithm.

Option B: Optimized Same message, structured for engagement. Better hook, tighter CTA. Still your voice.

Option C: Bold / Experimental (when appropriate) Pattern interrupt. Might be your best post or might flop. Flag the risk.

Each option includes:

• Full post, ready to copy/paste
• Hashtags (3-4 max, final line)
• One-line note on why this version works
• Content type label
• Word count
• First-comment link instructions (if applicable)

CTA Patterns

Good (conversation-starters):

• "Has anyone else run into this?"
• "What's your take — am I wrong here?"
• "Curious what you'd do differently."
• "Would the full breakdown be useful?"

Bad (engagement bait):

• "Like if you agree!"
• "Tag someone who needs this!"
• "Drop a 🔥 if this resonated!"

Soft sell (when your offer is relevant):

• "I'm teaching this in detail — link in comments."
• "This is exactly what I help [your audience] set up."
• Don't force sell CTAs. Most posts build authority.

Performance Benchmarks

Platform context (2025-2026):

• LinkedIn avg engagement: 6.50% (highest of all platforms)
• Small pages (1K-5K followers): 4-8% engagement typical

Cross-Platform Adaptation

• Instagram: Shorter caption. Carousel format (slide 1 = hook). 10-15 hashtags
• TikTok/Reels: Script format. Hook in 3 sec. Under 60 sec. Conversational
• Blog: Expand to 800-1,500 words. Headers, examples, links
• Email: Warmer tone. Subject line from hook. Single CTA