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ack-solutionsack-solutions/claude-code-ai-skills/skills/growth-strategy/SKILL.md

growth-strategy

Skill1 starsChanged 45 days agoMITView on GitHub

Plan or review acquisition, activation, retention, ASO, public-site SEO and analytics. Use for plan my launch, improve this app listing, or investigate conversion. SEO requires a public surface; activation and adoption analysis can still apply to private products.

8 other projects use a version of this.

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Used with

Projects with it also use paid-ads.

Other files people use alongside this one.

Files found in the same public projects as a version of this one, more often than they turn up anywhere else. Each project counts once, large collections count for less, and this file's own repository is left out.
  • silvainfmSkill

    paid-ads

    When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also use when the user mentions 'PPC,' 'paid media,' 'ad copy,' 'ad creative,' 'ROAS,' 'CPA,' 'ad campaign,' 'retargeting,' or 'audience targeting.' This skill covers campaign strategy, ad creation, audience targeting, and optimization.

    Also in 3 projects that use this

The file

We split this skill into the rules it gives an agent

2 rules. 0 are common, 1 is distinctive, and 1 is very specific to this project.

  • 0

    Common

    Most of the 8 edited versions we read keep these.

  • 1

    Distinctive

    This author's own choices. Worth a look.

  • 1

    Very specific

    Tied to their project's names, files or tools. Probably skip.

  • Common
  • Distinctive
  • Very specific
  1. Very specific:

    Read available product/research/marketing documents, actual listings or public pages and provided analytics.

    line 12
  2. Distinctive:

    Use channel guidance for ASO, SEO and measurement.

    line 18

“Common” is measured: kept by at least 6 in 10 of the 8 edited versions of this file we could read. “Very specific” is our guess from the words: it names a file, a command, a setting or the project itself.

Keep what fits and drop the rest. Your version, ready for your agents.
Files
SKILL.md

Growth strategy

Recommend measurable growth work based on the product's audience, positioning, stage and available evidence. Follow the user's channel and budget constraints.

Establish context

Read available product/research/marketing documents, actual listings or public pages and provided analytics. Identify the desired outcome, market, audience, value proposition, conversion event, baseline and constraints. For a marketplace, consider whether the current bottleneck is usable supply, demand or successful matching.

Keep observed data, estimates and hypotheses distinct. Verify current competitor claims, platform rules and unstable facts using primary sources. Do not invent traffic, keyword volume, rankings, attribution or experiment results. If the data is unavailable, propose how to obtain it and use a clearly labeled qualitative assessment.

Select the relevant channel

Use channel guidance for ASO, SEO and measurement. Read only the relevant sections. SEO applies to an indexable public surface, not an authenticated internal admin. App listing work and website SEO have different evidence and deliverables.

Review the journey from discovery through first value and repeat use. Identify the largest evidenced friction, then propose a focused experiment with audience, hypothesis, change, success metric, guardrails and decision rule. Set measurement duration/sample assumptions honestly; do not present an underpowered result as proof.

Recommend truthful copy and visuals that reflect the shipped or clearly announced product. Do not fabricate testimonials, reviews, scarcity or verification claims. Keep store/search guidance current rather than embedding permanent ranking guarantees.

Deliver

Provide the requested launch plan, listing/content brief, analytics plan or prioritized audit. Cite supporting sources and state data limitations. Explain which product/design changes would be needed for a proposed experiment.

Drafting is not permission to publish listings, contact customers, send campaigns or spend advertising money. Carry out those actions only when they are included in the user's authorization. When analysis is the task, return the concrete recommendations and measurement plan.

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