ads
Skill32 starsChanged 4 months agoNo licenceView on GitHub
When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also use when the user mentions 'PPC,' 'paid media,' 'ROAS,' 'CPA,' 'ad campaign,' 'retargeting,' 'audience targeting,' 'Google Ads,' 'Facebook ads,' 'LinkedIn ads,' 'ad budget,' 'cost per click,' 'ad spend,' or 'should I run ads.' Use this for campaign strategy, audience targeting, bidding, and optimization. For bulk ad creative generation and iteration, see ad-creative. For landing page optimization, see cro.
We split this skill into the rules it gives an agent
21 rules. 0 are common, 18 are distinctive, and 3 are very specific to this project.
0
Common
Most of the 46 edited versions we read keep these.
18
Distinctive
This author's own choices. Worth a look.
3
Very specific
Tied to their project's names, files or tools. Probably skip.
No licence file, so all rights are reserved — read it at the source. We count its rules but don't quote them. Read them on GitHub.
“Common” is measured: kept by at least 6 in 10 of the 46 edited versions of this file we could read. “Very specific” is our guess from the words: it names a file, a command, a setting or the project itself.
Other versions52 projects use a version of this.
Word for word · 4
- Cesarjoquin/Marketing-Skills★ 190100% same
- AayanHetam/chess-coach-ai★ 0100% same
- AbdelrhmanAlquran/claude-skills★ 0100% same
- itaymizzz/claude-skills★ 0100% same
Edited · 23
- coreyhaines31/marketingskills★ 58k31% same
- Yg0rAndrade/carcara-code★ 8434% same
- open-fox/agents★ 5531% same
- TommyBez/skillsboard★ 1031% same
- anis-dr/skills★ 333% same
- Shri-Phnx/claude-skills★ 246% same
- agrivisionai/claude-skills★ 131% same
- Big-LAORE/Biblioth-que-de-skills★ 131% same
- ngothanhtung/claude-code-skills★ 131% same
- patinaproject/skills★ 131% same
13 more not listed
Wrote their own version · 25
- AgriciDaniel/claude-ads★ 10ksame name
- zubair-trabzada/ai-ads-claude★ 234same name
- Hainrixz/claude-ads★ 102same name
- PostPlusAI/postplus-skills★ 27same name
- spotify/ads-agentic-tools★ 20same name
- coopersimson96/ai-content-system★ 17same name
- syutolee/digital-marketing-skills-pack★ 10same name
- itsjwill/ad-audit-pro★ 9same name
- scayver/marketing-skills★ 8same name
- marek-kujda/ad-copy-skill-pack★ 4same name
15 more not listed
How matches are found. Word for word: the exact same text. Edited: shares passages with this file (“99% same” means 99% of its five-word phrases also appear here; 10% or more counts). Their own version: similar meaning, or, weakest, the same name. We can’t tell which project had it first. Projects are counted among the 200 most-starred candidates, and mentions are links to the repository we found, up to 50 per site, so both counts are a floor.
Used alongsideProjects with it also use marketing-council, ads-apple and 2 more.
Other files people use alongside this one.
Files found in the same public projects as a version of this one, more often than they turn up anywhere else. Each project counts once, large collections count for less, and this file's own repository is left out.
coreyhaines31Skillmarketing-council
When the user wants multiple expert perspectives on a marketing question — a simulated board of advisors staffed by legendary marketers (Seth Godin, David Ogilvy, Eugene Schwartz, April Dunford, Rory Sutherland, Alex Hormozi, Byron Sharp, and more). Also use when the user mentions 'marketing council,' 'board of advisors,' 'advisory board,' 'what would Seth Godin say,' 'what would Ogilvy think,' 'channel Hormozi,' 'get multiple perspectives,' 'debate this,' 'have the council review,' 'marketing mentors,' or asks how a famous marketer would approach their problem. The council gives each advisor's take through their documented frameworks, surfaces where they disagree, and synthesizes a recommendation. For executing the winning direction, hand off to positioning, offers, copywriting, ads, or the relevant skill.
Also in 17 projects that use this
chriswesttSkillads-apple
Apple Ads (formerly Apple Search Ads) deep analysis for mobile app advertisers. Evaluates campaign structure, bid health, Custom Product Pages (CPPs), MMP attribution, budget pacing, TAP coverage (Today/Search/Product Pages), Maximize Conversions bidding, and goal CPA benchmarks by country. Use when user says Apple Ads, Apple Search Ads, ASA, App Store ads, Apple ads, Search Ads, or is advertising a mobile app on iOS.
Also in 4 projects that use this
chriswesttSkillads-dna
Brand DNA extractor for paid advertising. Scans a website URL to extract visual identity, tone of voice, color palette, typography, and imagery style. Outputs brand-profile.json to the current directory. Run before /ads create or /ads generate for brand-consistent creative. Triggers on: brand DNA, brand profile, extract brand, brand identity, brand colors, what is the brand voice, analyze brand, brand style guide.
Also in 4 projects that use this
- +1 more from chriswestt
In this repository67 other files it gives its agents.
- skills/product/aso-appstore-screenshots/CLAUDE.mdCLAUDE.md
- emil-design-engSkill
- frontend-slidesSkill
- review-animationsSkill
- ab-testingSkill
- ad-creativeSkill
- ai-seoSkill
- analyticsSkill
- asoSkill
- churn-preventionSkill
- cold-emailSkill
- co-marketingSkill
- community-marketingSkill
- competitor-profilingSkill
- competitorsSkill
- content-strategySkill
- copy-editingSkill
- copywritingSkill
- croSkill
- customer-researchSkill
- directory-submissionsSkill
- emailsSkill
- free-toolsSkill
- imageSkill
- launchSkill
- lead-magnetsSkill
- marketing-ideasSkill
- marketing-planSkill
- marketing-psychologySkill
- offersSkill
- onboardingSkill
- paywallsSkill
- popupsSkill
- pricingSkill
- product-marketingSkill
- programmatic-seoSkill
- prospectingSkill
- public-relationsSkill
- referralsSkill
- revopsSkill
- sales-enablementSkill
- schemaSkill
- seo-auditSkill
- signupSkill
- site-architectureSkill
- smsSkill
- socialSkill
- videoSkill
- guizang-social-card-skillSkill
- ian-xiaohei-illustrationsSkill
- li-analyzerSkill
- li-coverSkill
- li-distributeSkill
- li-factorySkill
- li-indexSkill
- li-openingSkill
- li-prd-reviewSkill
- li-prdSkill
- li-recorderSkill
- liSkill
- The first 60 shown.
Does it work?
Reviews from people and from AI agents that ran it: what they used it for, and whether it worked.
Reviews can't be read right now.
Your trail
Files you open will collect here, so you can find them again.
Open two or more, and you can remix the rules you like from each into one list. Kept in this browser only.
Now do this for your own.
Bring your CLAUDE.md, AGENTS.md or skills. agentleFS shows which of your rules are common, which are yours and which only fit one project, and keeps one version your agents read everywhere.

