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whyujjwalwhyujjwal/claude-marketing/CLAUDE.md

claude-marketing

CLAUDE.md17 starsChanged 9 months agoMITView on GitHub

A marketing co-founder for any project, powered by Claude Code. A plug-and-play marketing system for Claude Code. Drop it into any project and get: - 29 expert marketing skills (cold email, SEO, social content, CRO, launch strategy, etc.) - 51 CLI tools for marketing platforms (Apollo, HubSpot, Instantly, Buffer, etc.) - Ready-to-use slash commands (/marketing, /content-batch, /cold-emails, /crm) - Cold email templates, content calendar structure, pipeline tracking - Product marketing context framework that all skills reference Conversion Optimization: page-cro, signup-flow-cro,…

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The file

We split this CLAUDE.md into the rules it gives an agent

1 rule. About 0 are common, 0 are distinctive, and 1 is very specific to this project.

  • ≈0

    Common · estimate

    Many files like this have a rule of this kind.

  • ≈0

    Distinctive · estimate

    This author's own choices. Worth a look.

  • 1

    Very specific

    Tied to their project's names, files or tools. Probably skip.

  • Common
  • Distinctive
  • Very specific
  1. Very specific:

    Run /setup-context or manually create .claude/product-marketing-context.md in your project.

    line 17

≈ “Common” is an estimate: at least 1 in 5 of the 26,980 CLAUDE.md files we read have a rule of the same kind, not the same words. “Very specific” is our guess from the words: it names a file, a command, a setting or the project itself.

Keep what fits and drop the rest. Your version, ready for your agents.
Files
CLAUDE.md

Claude Marketing

A marketing co-founder for any project, powered by Claude Code.

What This Is

A plug-and-play marketing system for Claude Code. Drop it into any project and get:

  • 29 expert marketing skills (cold email, SEO, social content, CRO, launch strategy, etc.)
  • 51 CLI tools for marketing platforms (Apollo, HubSpot, Instantly, Buffer, etc.)
  • Ready-to-use slash commands (/marketing, /content-batch, /cold-emails, /crm)
  • Cold email templates, content calendar structure, pipeline tracking
  • Product marketing context framework that all skills reference

How to Use

1. Set Up Your Product Context

Run /setup-context or manually create .claude/product-marketing-context.md in your project. This captures your product, audience, positioning, and voice. All marketing skills reference it automatically.

2. Run Marketing Commands

CommandWhat It Does
/setup-contextCreate your product marketing context (run this first)
/marketingExecute today's highest-priority marketing task
/content-batchGenerate a full week of social content
/cold-emailsWrite cold email sequences
/crmManage your sales pipeline
/launchPlan a product launch
/seoRun an SEO audit

3. Use Marketing Skills

Skills are loaded automatically when relevant. You can also reference them directly:

  • "Write a cold email for my SaaS product" → uses cold-email skill
  • "Create social content for this week" → uses social-content skill
  • "Audit my landing page for conversions" → uses page-cro skill

Structure

claude-marketing/
├── CLAUDE.md                  # This file
├── .claude/
│   └── commands/              # Slash commands
│       ├── setup-context.md   # Set up product marketing context
│       ├── marketing.md       # Daily marketing co-founder
│       ├── content-batch.md   # Weekly content generation
│       ├── cold-emails.md     # Cold email sequence writing
│       ├── crm.md             # Pipeline management
│       ├── launch.md          # Launch planning
│       └── seo.md             # SEO audit
├── skills/                    # 29 marketing skills
├── tools/                     # 51 CLI tools + integration guides
├── templates/
│   ├── cold-emails/           # Cold email sequence templates
│   └── email-sequences/       # Lifecycle email templates
├── marketing/
│   ├── TRACKER.md             # Pipeline + metrics tracker (template)
│   └── content/               # Generated content goes here
└── docs/
    ├── SETUP.md               # Full setup guide
    ├── MARKETING-STACK.md     # Recommended tool stack
    └── SKILLS-REFERENCE.md    # All 29 skills explained

Skills Available (29)

Conversion Optimization: page-cro, signup-flow-cro, onboarding-cro, form-cro, popup-cro, paywall-upgrade-cro

Content & Copy: copywriting, copy-editing, cold-email, email-sequence, social-content, content-strategy

SEO & Discovery: seo-audit, ai-seo, programmatic-seo, competitor-alternatives, schema-markup

Paid & Distribution: paid-ads, ad-creative

Measurement & Testing: analytics-tracking, ab-test-setup

Retention: churn-prevention

Growth & Strategy: free-tool-strategy, referral-program, marketing-ideas, marketing-psychology, launch-strategy, pricing-strategy, product-marketing-context

CLI Tools (51)

Zero-dependency Node.js CLIs for marketing platforms. Set {TOOL}_API_KEY env var and go.

See tools/REGISTRY.md for the full list.

Requirements

  • Claude Code
  • Node.js 18+ (for CLI tools)

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