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webrenewwebrenew/skills/meta-ads/SKILL.md

meta-ads

Skill2 starsChanged 9 months agoNo licenceView on GitHub

Plan, build, audit or run Facebook and Instagram ads (Meta Ads) for a small business on a small budget, with tracking that respects consent and with the owner approving every change that spends money. Use this skill for the Meta Pixel and Conversions API (CAPI), event mapping and deduplication, Events Manager, campaign objectives (Leads, Sales), instant forms versus website leads, local radius and lookalike audiences, customer lists, ad creative from real jobs, special ad categories (housing, employment, financial products), frequency and budget, a weekly check, and when the user says "Facebook ads", "Instagram ads", "boost a post", "Meta pixel", "CAPI", "cost per lead on Facebook" or "our Facebook leads are junk".

27 other projects use a version of this.

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Used with

Projects with it also use tiktok-ads, linkedin-ads and 3 more.

Other files people use alongside this one.

Files found in the same public projects as a version of this one, more often than they turn up anywhere else. Each project counts once, large collections count for less, and this file's own repository is left out.
  • hyperfx-aiSkill

    tiktok-ads

    Plan and create TikTok advertising campaigns end-to-end via the Hyper MCP, with strict parameter validation for objective-specific requirements. Use when the user wants to launch TikTok ads, set up TikTok traffic or reach campaigns, configure conversions or app-promotion campaigns, upload TikTok video creatives, or analyze TikTok ad performance. Also triggers on tiktok marketing, tiktok campaign, tiktok ppc, or tiktok ads manager.

    Also in 4 projects that use this

  • brainbytes-devSkill

    linkedin-ads

    LinkedIn advertising strategy for B2B lead generation, brand awareness, and recruitment. Use when running LinkedIn ad campaigns.

    Also in 4 projects that use this

  • huiferSkill

    local-seo

    本地 SEO 分析和优化专家。自动检测项目是否需要本地 SEO,分析 NAP(Name, Address, Phone)一致性、本地关键词优化、Google Business Profile (GBP) 优化和本地结构化数据生成。提供本地商家搜索引擎排名优化建议,包括 NAP 标准化、本地关键词策略、GBP 完整性检查、评论策略、地图嵌入和本地 SEO 审计。

    Also in 3 projects that use this

  • indranilbanerjeeSkill

    keyword-research

    Research keywords via the connected data source: intent, gaps. Grouping → keyword-cluster. \"what keywords should we target\"

    Also in 3 projects that use this

  • AnthropicSkill

    onboarding

    Generate an onboarding checklist and first-week plan for a new hire. Use when someone has a start date coming up, building the pre-start task list (accounts, equipment, buddy), scheduling Day 1 and Week 1, or setting 30/60/90-day goals for a new team member.

    Also in 3 projects that use this

The file

We split this skill into the rules it gives an agent

10 rules. 0 are common, 7 are distinctive, and 3 are very specific to this project.

  • 0

    Common

    Most of the 21 edited versions we read keep these.

  • 7

    Distinctive

    This author's own choices. Worth a look.

  • 3

    Very specific

    Tied to their project's names, files or tools. Probably skip.

No licence file, so all rights are reserved — read it at the source. We count its rules but don't quote them. Read them on GitHub.

“Common” is measured: kept by at least 6 in 10 of the 21 edited versions of this file we could read. “Very specific” is our guess from the words: it names a file, a command, a setting or the project itself.

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