Build automated email flows that nurture, convert, and retain. Creates complete sequences for welcome, nurture, launch, re-engagement, and onboarding with subject lines, body copy, timing, and A/B test plans. Use when someone needs email automation, a drip campaign, welcome series, launch emails, post-purchase emails, abandoned cart recovery, or says 'email sequence', 'drip campaign', 'welcome series', 'onboarding emails', 'nurture flow', 'automated emails', 'email marketing', 'retention emails', or 'lifecycle emails'. Even if they just say 'set up emails' or 'email strategy' without specifying 'sequence', this is likely the right skill. Includes deliverability rules and spam avoidance.
336mo agoReviewMountCreate a free account to mount
Call Exa Contents (POST /contents) for LLM-ready extraction from known URLs: text, highlights, summaries, links, image links, subpages, freshness-controlled crawl. Use when the agent already has URLs. Prefer Exa MCP web_fetch_exa when available; otherwise raw HTTP with EXA_API_KEY. NOT for open-ended discovery (use exa-search) or auth-walled X/Twitter (use mktg-x). For full-site crawl of a known domain, firecrawl may be better.
336mo agoReviewMountCreate a free account to mount
Call Exa Search (POST /search) for semantic web retrieval with ranked results, filters, freshness, highlights/text, structured output, or streaming. Use when the agent needs open-ended web search, competitor discovery, news, people, or research papers and does not already have URLs. Prefer Exa MCP web_search_exa / web_search_advanced_exa when available; otherwise raw HTTP with EXA_API_KEY. NOT for known-URL extraction (use exa-contents or firecrawl) or multi-step list-building (use company-research / lead-generation / Agent API).
336mo agoReviewMountCreate a free account to mount
Web scraping, search, crawling, and browser automation via the Firecrawl CLI. Use this skill whenever the user wants to search the web, find articles, research a topic, look something up online, scrape a webpage, grab content from a URL, extract data from a website, crawl documentation, download a site, or interact with pages that need clicks or logins. Also use when they say "fetch this page", "pull the content from", "get the page at https://", or reference scraping external websites. This provides real-time web search with full page content extraction and cloud browser automation — capabilities beyond what Claude can do natively with built-in tools. Do NOT trigger for local file operations, git commands, deployments, or code editing tasks.
Plans free tools, calculators, generators, and interactive widgets that attract target audience through search and social sharing. Engineering as marketing — build something useful, capture leads. Use when someone wants to build a free tool for marketing, says 'free tool', 'calculator', 'generator', 'engineering as marketing', 'side project marketing', 'interactive widget', 'lead generation tool', 'SEO tool', 'growth hack', 'build something to attract users', or wants to attract users through utility rather than content. Also use when someone asks 'how do I get more signups', 'what should I build for marketing', or 'content marketing alternative' — a free tool is often the best answer. Includes search volume validation, UX flow templates, and conversion hook design.
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Create stunning, animation-rich HTML presentations from scratch or by converting PowerPoint files. Zero dependencies — single HTML files with inline CSS/JS. Use when the user wants a presentation, pitch deck, conference talk slides, HTML slideshow, slide deck, investor deck, demo day slides, keynote-style presentation, or says 'make slides', 'presentation', 'pitch deck', 'conference talk', 'convert my PPT', 'HTML slides', 'talk slides', or wants beautiful animated slides without PowerPoint. Also use when someone needs to present something and doesn't have a tool — this replaces Keynote, Google Slides, and PowerPoint with a single HTML file. Includes 12 curated style presets and PPT-to-HTML conversion.
Use when the user wants to generate an image or video via Higgsfield AI. Covers 30+ models: Soul V2, Seedance 2.0, Kling 3.0, Veo 3.1, GPT Image 2, Nano Banana 2. Also covers Marketing Studio — branded ad video/image with avatars and products. Use whenever: "generate an image", "make a video", "animate this photo", "image-to-video", "img2vid", "edit this image with AI", "produce a clip", "create an ad", "make a UGC video", "marketing video", "brand video", "TV spot", "import product from URL", "create avatar for ad", "Seedance", "Kling", "Veo", "Soul gen", "Nano Banana", "Marketing Studio". Chain with higgsfield-soul-id when user wants a reusable face identity. Owns AI-generated "marketing video" / "brand video" / ad creative. NOT for: training a Soul Character (use higgsfield-soul-id), product photoshoots with mode-specific enhancer (use higgsfield-product-photoshoot), text/TTS, screen-recorded product demos (use marketing-demo), slides-to-MP4 assembly (use video-content), Remotion code (use remotion-best-practices). Requires Higgsfield CLI installed and authed.
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Use when the user wants professional brand-quality product images via Higgsfield's mode-specific prompt enhancement pipeline. Entry point for any product visual with a specific format or platform target. Use whenever: "product photoshoot", "lifestyle product shots", "Pinterest pin", "hero banner", "ad pack", "virtual try-on", "studio shot", "carousel images", "Meta ads creative", "model wearing product", "levitating product", "splash shot", "CGI style product", "restyle product image", Shopify image, brand campaign visual. 10 modes: product_shot, lifestyle_scene, closeup_product_with_person, moodboard_pin, hero_banner, social_carousel, ad_creative_pack, virtual_model_tryout, conceptual_product, restyle. Backend assembles the prompt — never call gpt_image_2 directly for product shots. NOT for: one-off images without a product (use image-gen), branded video with avatars (use higgsfield-generate), Soul training (use higgsfield-soul-id). Requires Higgsfield CLI and authed account.
336mo agoReviewMountCreate a free account to mount
Use when the user wants to train a reusable face-faithful Soul Character identity on Higgsfield. One-time training returns a reference_id passed to Soul models in higgsfield-generate via `--soul-id`. Use this skill whenever: "train soul character", "create my Soul", "train my face", "make my digital twin", "build me an avatar", "create a character of me", "set up identity for video", "I want my face in generated images", "face-faithful character", "reusable character", "brand character training", "build a character from photos", "soul training", "soul-id create". After training, logs the soul_reference_id to `brand/assets.md`. NOT for: one-shot face swaps (use higgsfield-generate with --image), fictional/non-photo avatars (use higgsfield-generate with a prompt). Requires Higgsfield CLI + Basic plan or higher.
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Generate images using the brand's visual identity and Gemini API. Reads brand/creative-kit.md for visual style, crafts narrative prompts, and produces images via Nano Banana Pro (gemini-3-pro-image-preview). Supports on-brand and freestyle modes. Use when the user needs a blog header, social graphic, product shot, hero image, banner, thumbnail, or any generated image. Also use proactively when building content that would benefit from visuals. Triggers on "generate image", "create image", "make me an image", "blog header", "social graphic", "product shot", "hero image", "banner", "thumbnail", "I need an image", "visual for", or any request for generated artwork. Even if they just say "image" or "picture for this" — this is the skill.
336mo agoReviewMountCreate a free account to mount
Strategic keyword research powered by web search and brand context. Use this skill whenever the user mentions keywords, keyword research, SEO topics, content topics, 'what should I write about', content strategy, blog ideas, search traffic, or content planning. Also trigger when the user wants to plan what content to create, when existing content isn't attracting search traffic, when any skill needs keyword-plan.md but it doesn't exist, or when the user asks about SEO in the context of content creation. Even casual mentions like 'I need blog post ideas' or 'what topics should I cover' warrant this skill. 8-phase process from seed to content brief.
Scan the current market landscape and produce a ground-truth ecosystem snapshot. Chains /last30days for live research, validates with user, and writes brand/landscape.md with a Claims Blacklist that hard-gates all content generation. Use when: "landscape", "ecosystem", "market snapshot", "ground truth", "what's happening", "refresh landscape", "market trends", or before any content campaign to verify claims.
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When the user wants to plan a product launch, feature announcement, release strategy, or go-to-market plan. Also use when the user mentions 'launch plan', 'go to market', 'GTM', 'Product Hunt', 'beta launch', 'how do I launch', 'pre-launch', 'launch checklist', 'distribution plan', 'release strategy', 'feature announcement', or is about to ship something and needs a distribution plan. Even vague requests like 'I'm almost done building, what now?' or 'how do I get users?' should trigger this skill. Make sure to use this whenever someone is planning ANY kind of product or feature release, even if they don't say 'launch' explicitly — if they're thinking about getting something in front of users, this is the skill. This is the STRATEGIC planner — for operational platform submissions and directory launches, see /startup-launcher instead.
Generate enriched ICP-based lead lists with Exa Agent, including structured scoring and CSV output. Use when generating leads, building prospect lists, finding companies to sell to, outbound research, or ICP-based company discovery. Triggers on leads, lead gen, prospect list, find companies, ICP, outbound list. Distinct from lead-magnet (content asset that captures emails).
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Create high-converting free resources that capture emails and build trust. Produces complete lead magnets (ebooks, checklists, templates, toolkits, quizzes) with landing page copy, thank-you page, and follow-up email sequence. Use when someone needs a list-building asset, wants to grow their email list, needs an opt-in incentive, a content upgrade, a gated download, or top-of-funnel content. Triggers on 'lead magnet', 'ebook', 'checklist', 'template', 'free resource', 'opt-in', 'grow my list', 'email capture', 'content upgrade', 'list building', 'gated content', or 'free download'. Even if someone just says 'I need something to capture emails' or 'how do I get more subscribers', this is the skill. Every lead magnet passes a 4-gate quality test before shipping.
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Trigger when: (1) User mentions "manim" or "Manim Community" or "ManimCE", (2) Code contains `from manim import *`, (3) User runs `manim` CLI commands, (4) Working with Scene, MathTex, Create(), or ManimCE-specific classes.
Steady10 mentions in 2 weeks
3 projects use a version of this
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Trigger when: (1) User wants to create an educational/explainer video, (2) User has a vague concept they want visualized, (3) User mentions "3b1b style" or "explain like 3Blue1Brown", (4) User wants to plan a Manim video or animation sequence, (5) User asks to "compose" or "plan" a math/science visualization.
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Trigger when: (1) User mentions "manimgl" or "ManimGL" or "3b1b manim", (2) Code contains `from manimlib import *`, (3) User runs `manimgl` CLI commands, (4) Working with InteractiveScene, self.frame, self.embed(), ShowCreation(), or ManimGL-specific patterns.
336mo agoReviewMountCreate a free account to mount
Record product demos and walkthroughs for marketing assets. Two modes: quick screenshot-stitch demos via ply + ffmpeg, or polished Remotion compositions. Use when the user mentions product demo, demo video, walkthrough video, feature showcase, screen recording, GIF demo, product tour, onboarding video, visual tutorial, feature walkthrough, landing page video, hero video, product video, app preview video, or wants to show their product in action. Even if they just say 'show what it does', 'make a video of the app', 'I need a demo for my landing page', or 'record the app' — this is the skill. If someone has a working product and needs marketing assets that show it off, start here. Owns screen-recorded product demos and walkthroughs. For an AI-generated marketing or brand video with no real product footage, see /higgsfield-generate; for Remotion code and `remotion render` issues, see /remotion-best-practices; for stitching existing slides into an MP4, see /video-content.
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Knowledge skill that applies behavioral psychology and persuasion principles to any marketing asset. Covers Cialdini's 6 principles, cognitive biases, and ethical persuasion frameworks. This skill is invoked BY other skills to enhance their output. Use it whenever copy needs more psychological weight, when a landing page feels flat, when email sequences lack urgency, or when any marketing asset needs to be more persuasive. Also use when someone says 'make this more convincing', 'add urgency', 'psychological triggers', 'persuasion framework', 'behavioral psychology', 'conversion optimization', 'nudge', 'influence tactics', or 'why isn't this converting'. Make sure to use this whenever ANY marketing copy needs to be more persuasive, even if the user just says 'this feels weak' or 'how do I get more signups', psychology principles likely apply.
A folder with a SKILL.md file: a name, a description of when to use it, and instructions. Claude loads a skill only when the task matches its description.
How do I use one I find here?
Copy the folder into your project's .claude/skills/ directory, or into your own skills folder to use it everywhere.
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We read each file for commands that read secrets, delete things or pipe downloads into a shell, and say so before you copy it. No warning is not a promise that a file is safe.
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Open a skill to see its discussion. Reports from people and their agents are coming.
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