A/B test design and experiment planning for paid advertising. Structured hypothesis framework, statistical significance calculator, test duration estimator, sample size calculator, and platform-specific experiment setup guides (Meta Experiments, Google Experiments, LinkedIn A/B). Use when user says A/B test, split test, experiment design, test hypothesis, statistical significance, sample size, or test duration.
TikTok Ads deep analysis covering creative quality, tracking, bidding, campaign structure, and TikTok Shop. Evaluates 28 checks with emphasis on creative-first strategy, safe zone compliance, and Smart+ campaigns. Use when user says TikTok Ads, TikTok marketing, TikTok Shop, Spark Ads, Smart+, or TikTok campaign.
YouTube Ads specific analysis covering campaign types, creative quality, audience targeting, and measurement. Evaluates video ad performance across skippable, non-skippable, bumper, Shorts, Demand Gen, and Connected TV formats. Covers VAC→Demand Gen migration, Shorts creative requirements, and CTV shoppable ads. Use when user says YouTube Ads, video ads, pre-roll, bumper ads, YouTube campaign, Shorts ads, or CTV ads.
The standardized workflow every Rawgrowth agent follows. Load this to understand how agents gather context, query data, reference examples, execute, and self-improve.
When the user wants to optimize content for AI search engines, get cited by LLMs, or appear in AI-generated answers. Also use when the user mentions 'AI SEO,' 'AEO,' 'GEO,' 'LLMO,' 'answer engine optimization,' 'generative engine optimization,' 'LLM optimization,' 'AI Overviews,' 'optimize for ChatGPT,' 'optimize for Perplexity,' 'AI citations,' 'AI visibility,' 'zero-click search,' 'how do I show up in AI answers,' 'LLM mentions,' or 'optimize for Claude/Gemini.' Use this whenever someone wants their content to be cited or surfaced by AI assistants and AI search engines. For traditional technical and on-page SEO audits, see seo-audit. For structured data implementation, see schema-markup.
When the user wants to set up, improve, or audit analytics tracking and measurement. Also use when the user mentions "set up tracking," "GA4," "Google Analytics," "conversion tracking," "event tracking," "UTM parameters," "tag manager," "GTM," "analytics implementation," "tracking plan," "how do I measure this," "track conversions," "attribution," "Mixpanel," "Segment," "are my events firing," or "analytics isn't working." Use this whenever someone asks how to know if something is working or wants to measure marketing results. For A/B test measurement, see ab-test-setup.
AI image generation Creative Director powered by Google Gemini Nano Banana models. Use this skill for ANY request involving image creation, editing, visual asset production, or creative direction. Triggers on: generate an image, create a photo, edit this picture, design a logo, make a banner, visual for my anything, and all /banana commands. Handles text-to-image, image editing, multi-turn creative sessions, batch workflows, and brand presets.
When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'retention,' 'exit survey,' 'pause subscription,' 'involuntary churn,' 'people keep canceling,' 'churn rate is too high,' 'how do I keep users,' or 'customers are leaving.' Use this whenever someone is losing subscribers or wants to build systems to prevent it. For post-cancel win-back email sequences, see email-sequence. For in-app upgrade paywalls, see paywall-upgrade-cro.
Fetches all ClickUp tasks assigned to Chris West, presents status and priority, identifies which ones Cleo can act on (comms/outreach), drafts the proposed action for approval, executes on APPROVE, updates task status in ClickUp. Triggers on "/clickup", "check clickup", "what are my clickup tasks", "show me my tasks", "run through my to-dos".
Full client onboarding pipeline triggered by Stripe payment or manual "new client [email]". Finds all sales calls, searches Gmail for agreement, creates Supabase records, creates Discord channels, sends welcome email, and builds a fulfillment plan from call intelligence. Triggers on "new client [email]", "onboard [name]", "client paid", or Stripe webhook via n8n.
Generate a client CLAUDE.md and knowledge base from brand intake form responses and Fathom discovery call transcript. Use when onboarding a new client.
Data-driven client strategy pipeline. Given a client name or monthly review trigger, pulls client metrics, deliverables, sales call history, and brand intake from Supabase, loads into NotebookLM for grounded analysis, and generates a strategy brief with highest-leverage actions. Triggers on "client strategy [client]", "monthly review [client]", "client report [client]", or any client strategy/review request.
A folder with a SKILL.md file: a name, a description of when to use it, and instructions. Claude loads a skill only when the task matches its description.
How do I use one I find here?
Copy the folder into your project's .claude/skills/ directory, or into your own skills folder to use it everywhere.
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