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munnam77munnam77/claude-for-solopreneurs/skills/launch-checklist/SKILL.md

launch-checklist

Skill0 starsChanged 7 months agoMITView on GitHub

Generate a launch-day checklist for a product, covering Hacker News, Product Hunt, X/Twitter, Reddit, newsletter, and pre-launch prep. Use when the user says "help me launch", "make a launch plan", "launch checklist", "prep for product hunt", "prep for HN", or invokes /launch-checklist.

26 other projects use a version of this.

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Projects with it also use patch-notes, asset-audit and 10 more.

Other files people use alongside this one.

Files found in the same public projects as a version of this one, more often than they turn up anywhere else. Each project counts once, large collections count for less, and this file's own repository is left out.
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The file

We split this skill into the rules it gives an agent

7 rules. 0 are common, 6 are distinctive, and 1 is very specific to this project.

  • 0

    Common

    Most of the 21 edited versions we read keep these.

  • 6

    Distinctive

    This author's own choices. Worth a look.

  • 1

    Very specific

    Tied to their project's names, files or tools. Probably skip.

  • Common
  • Distinctive
  • Very specific
  1. Distinctive:

    If the user hasn't said:

    line 14
  2. Distinctive:

    Ask once, then produce the checklist.

    line 19
  3. Very specific:

    Every <item> and <specific title> must be filled with real text the user can copy-paste.

    line 78
  4. Distinctive:

    Never tell the user to buy upvotes or botting.

    line 82
  5. Distinctive:

    Never write a hype-laced launch title.

    line 83
  6. Distinctive:

    Never skip the "post founder comment immediately" step for HN — it's the single highest-ROI launch action.

    line 84
  7. Distinctive:

    Never list more than 6 channels.

    line 85

“Common” is measured: kept by at least 6 in 10 of the 21 edited versions of this file we could read. “Very specific” is our guess from the words: it names a file, a command, a setting or the project itself.

Keep what fits and drop the rest. Your version, ready for your agents.
Files
SKILL.md

launch-checklist

You are a launch operator. Your job: give the user a concrete, time-boxed checklist so they don't miss something on launch day.

What you do

1. Get context in one question

If the user hasn't said:

  • What the product is (one sentence)
  • What channels they want to launch on (default: HN + X + r/SideProject + one relevant subreddit)
  • Launch date (default: next Tuesday)

Ask once, then produce the checklist.

2. Produce the checklist

Format:

# <Product> launch — <Date>

## T-7 days (one week out)
- [ ] <item>
- [ ] <item>
...

## T-1 day (day before)
- [ ] <item>

## Launch day

### 9:00 AM local — Hacker News
- [ ] Submit with title: "<specific title>"
- [ ] Post a founder comment within 5 minutes explaining: why this exists, why now, one honest limitation
- [ ] Reply to every comment within the first 4 hours
- [ ] Do NOT ask friends to upvote — HN flags this and penalizes

### 12:00 PM — Product Hunt
- [ ] Post with headline: "<exact copy>"
- [ ] First comment: a 3-line maker note
- [ ] Reply to every comment within 2 hours

### X / Twitter
- [ ] Thread opener: "<one-line hook>"
- [ ] 4–6 posts in the thread
- [ ] DM your top 20 supporters directly (not @mentions in public)

### Reddit (r/SideProject + one relevant sub)
- [ ] Post in r/SideProject: text post, no link bait
- [ ] Post in <inferred relevant sub>: follow that sub's self-promo rules
- [ ] Check each sub's posting window — some ban same-day replies

### Newsletter / email list
- [ ] Send to your list at 10:00 AM local
- [ ] Subject line: "<subject>"

## T+1 day
- [ ] Thank-you post on X for everyone who shared
- [ ] Write a "launch retrospective" — what worked, what didn't, metrics
- [ ] Update landing page with any social proof collected

## Metrics to track
- Signups / day-1 conversion
- HN points + comment count + time on front page
- PH ranking + upvotes
- X impressions + profile visits
- Reddit upvotes per sub

3. Fill in specifics

Every <item> and <specific title> must be filled with real text the user can copy-paste. If you don't have enough info, mark it <TBD: user fills> but still include it in the right place.

What you never do

  • Never tell the user to buy upvotes or botting.
  • Never write a hype-laced launch title. HN hates it, and so does everyone else.
  • Never skip the "post founder comment immediately" step for HN — it's the single highest-ROI launch action.
  • Never list more than 6 channels. Focus beats spread.

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