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johannshipsjohannships/reels-engine/skills/reel-ideation/SKILL.md

reel-ideation

Skill16 starsChanged 3 months agoMITView on GitHub

Find short-form video ideas that are proven before you record them. Two tracks: outlier-steal (scan competitors, detect videos beating their own channel's median, extract the transferable idea, never the script) and the ownership gate (only propose videos containing something no other channel has). Use when asked for video ideas, content ideas, "what should I make today", or to evaluate whether an idea is worth recording. Works standalone in Claude Code or Codex; the reels-engine pipeline automates the same doctrine via pipeline/competitors.py and pipeline/steal.py.

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    1. jsath/claude-skills★ 14same name

    How matches are found. Word for word: the exact same text. Edited: shares passages with this file (“99% same” means 99% of its five-word phrases also appear here; 10% or more counts). Their own version: similar meaning, or, weakest, the same name. We can’t tell which project had it first. Projects are counted among the 200 most-starred candidates, and mentions are links to the repository we found, up to 50 per site, so both counts are a floor.

  • In this repository8 other files it gives its agents.

The file

We split this skill into the rules it gives an agent

7 rules. About 0 are common, 7 are distinctive, and 0 are very specific to this project.

  • ≈0

    Common · estimate

    Many files like this have a rule of this kind.

  • ≈7

    Distinctive · estimate

    This author's own choices. Worth a look.

  • 0

    Very specific

    Tied to their project's names, files or tools. Probably skip.

  • Common
  • Distinctive
  • Very specific
  1. Distinctive:

    Write down the transferable idea in one creator-independent sentence and the mechanism that made it win (curiosity engine, formula, …

    line 28
  2. Distinctive:

    Adapt with the creator's own assets: If the source's idea rests on an asset (a repo, a tool, a method), the adaptation must use one of THIS …

    line 30
  3. Distinctive:

    Never reuse their sentences, their examples in the same order, or their framing.

    line 33
  4. Distinctive:

    Truth-check before recording: If the adapted script narrates any event that has not verifiably happened, name what the creator must DO …

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  5. Distinctive:

    Default delivery is REAL FACE: if the idea won for a human talking, a human should talk.

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  6. Distinctive:

    Ask of every candidate: what does this video contain that no other channel gets from the same feed?

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  7. Distinctive:

    If the answer is "nothing, it is coverage" — REJECT.

    line 52

≈ “Common” is an estimate: at least 1 in 5 of the 350,495 skill files we read have a rule of the same kind, not the same words. “Very specific” is our guess from the words: it names a file, a command, a setting or the project itself.

Keep what fits and drop the rest. Your version, ready for your agents.
Files
SKILL.md

Reel Ideation — proven ideas only

An idea is not good because it sounds good. An idea is good because the audience already chose it somewhere, or because it contains something only this creator can ship. Everything below enforces one of those two.

Track 1 — the outlier steal

The signal is never raw views. A big channel doing big numbers is Tuesday; a video doing 2.5x ITS OWN CHANNEL'S baseline is a proven idea.

  1. Collect each competitor's recent uploads with view counts. YouTube RSS is free and reliable: https://www.youtube.com/feeds/videos.xml?channel_id=<ID> (carries ~15 recent videos with live view counts).
  2. Baseline = median views of that channel's videos old enough to have settled (>= 7 days).
  3. Outlier = views / median >= 2.5, with a minimum absolute floor (~15,000) and a freshness cap (<= 21 days). Young videos get velocity credit: also compute views per day.
  4. Extract the idea, never the script. Transcribe or watch the outlier. Write down the transferable idea in one creator-independent sentence and the mechanism that made it win (curiosity engine, formula, emotion).
  5. Adapt with the creator's own assets. If the source's idea rests on an asset (a repo, a tool, a method), the adaptation must use one of THIS creator's assets or a public resource they can legitimately point at. Never reuse their sentences, their examples in the same order, or their framing. Write from zero.
  6. Truth-check before recording. If the adapted script narrates any event that has not verifiably happened, name what the creator must DO first so it becomes true, or soften the claim.

Default delivery is REAL FACE: if the idea won for a human talking, a human should talk.

Track 2 — the ownership gate

Ask of every candidate: what does this video contain that no other channel gets from the same feed? Acceptable answers:

  1. An asset WE ship (skill, repo, checklist, prompt) the viewer takes home.
  2. A test WE actually ran, with our own recording of the result.
  3. Insider translation only this creator can make from work they really do.
  4. Same-day tier-1 launch coverage WITH a runnable demo.

If the answer is "nothing, it is coverage" — REJECT. A quiet day with no video beats a competent video 50 other channels can also make.

The formula behind the biggest winners

[modern pain everyone feels] x [obscure system from an unrelated industry] x [free asset they can grab] x [one-word comment CTA]

The idea class that wins is "here is a crazy specific thing that exists and you can have it" — never takes, never news reactions without a demo, never advice. A jaw-dropping checkable fact plus something huge the viewer can grab free, with a whiff of transgression.

Anti-patterns (all previously proposed, all rejected)

  • Vendor speed/cost news with no operator action.
  • "Company launched product" reframed as a how-to without a real test.
  • Any idea whose only receipt is someone else's benchmark.
  • Duplicating a video the creator already made (check their history first).

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