posthog-value-vs-engagement
PostHog/posthog.com/contents/pocket-guides/context-warehouse/value-vs-engagement/SKILL.md
Compare each account's ARR (from Salesforce/HubSpot) against its PostHog engagement score and flag the high-ARR, low-engagement accounts, saved as a reusable PostHog insight. Use this whenever someone asks whether their biggest accounts are actually engaged or happy, wants to compare account value against product usage, find at-risk revenue, spot big accounts that barely use the product, or map ARR against engagement. Triggers on phrasings like 'are our biggest customers actually using us', 'ARR vs engagement', 'which big accounts are at risk', 'high value low usage accounts', 'value-engagement matrix', or 'are our biggest accounts our happiest'. Boundary: this measures CRM-ARR versus engagement health. For expansion/upsell based on usage against PLAN LIMITS, use posthog-upsell-ready-accounts. It sets up the Salesforce/HubSpot source if needed and builds the insight end-to-end.
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