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LiamrjohnstonLiamrjohnston/hook-master-skill/lock-in/SKILL.md

lock-in

Skill23 starsChanged 18 days agoMITView on GitHub

Writes the 1 to 3 sentences straight after the hook so they pay it off and turn attention into trust, and finds the dead stretch that loses people after a good hook. Use when a hook stops the scroll but viewers still leave in the next few seconds.

The file

We split this skill into the rules it gives an agent

3 rules. About 0 are common, 3 are distinctive, and 0 are very specific to this project.

  • ≈0

    Common · estimate

    Many files like this have a rule of this kind.

  • ≈3

    Distinctive · estimate

    This author's own choices. Worth a look.

  • 0

    Very specific

    Tied to their project's names, files or tools. Probably skip.

  • Common
  • Distinctive
  • Very specific
  1. Distinctive:

    Write what the hook promised, then what actually comes next in the video, with the time.

    line 12
  2. Distinctive:

    Write the exact 1 to 3 sentences, and what's on screen while they're said.

    line 29
  3. Distinctive:

    No invented proof to make the lock-in land.

    line 49

≈ “Common” is an estimate: at least 1 in 5 of the 350,495 skill files we read have a rule of the same kind, not the same words. “Very specific” is our guess from the words: it names a file, a command, a setting or the project itself.

Keep what fits and drop the rest. Your version, ready for your agents.
Files
SKILL.md

Lock-in

The hook makes a promise. The next 1 to 3 sentences decide whether the viewer believes it. If they get a detour, a backstory or a slow setup, the curiosity turns into "this was bait" and they leave.

Step 1: Find the gap

Write what the hook promised, then what actually comes next in the video, with the time. Flag any stretch that doesn't serve the promise: an intro, a story about the creator, "before we start", a long setup. Say exactly what to cut or move.

Step 2: Pick one lock-in move

MoveWhenExample shape
Proof right awayThe hook made a claimShow the result, the number (theirs), the screen
Picture the resultThe viewer wants a change"By the end you'll [see / have] [result]" said over the result
Stack a second contrastThe hook landed and needs more pull"And it's not your shoes either."
Name the methodThe fix has steps"It's one change: [named thing]."
Answer the objectionThe viewer is already doubting"No, you don't need [the thing they think they need]."
Say it concretelyThe hook was a bold or abstract claimRestate it with the real number or the real example

Usually one or two moves is enough. Pick by what this viewer is thinking right after the hook.

Step 3: Write it

Write the exact 1 to 3 sentences, and what's on screen while they're said. Then check:

  • Does it confirm the hook within the first sentence or two?
  • Does it add something, not repeat the hook?
  • Is the claim backed by footage or the creator's own facts?
  • Does it set up the rest of the video, so the viewer knows why to keep watching?

Output

Hook promised: [one line]
Video currently does next: [what, until when]
Cut or move: [exact]
Lock-in (say): "[1 to 3 sentences]"
On screen: [shot]
Move used: [name]

Rules

  • The creator's story is allowed, after the payoff, as proof. Not before.
  • No invented proof to make the lock-in land. Use what's in the video, or a [placeholder].

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